SirDavis Whiskey Launches in Travel Retail with DFS

SirDavis Whiskey Launches in Travel Retail with DFS

By Nithyakala Neelakandan

Published on September 7, 2024

SirDavis, a new American whiskey created by Moët Hennessy and Beyoncé Knowles-Carter, has been introduced to travel retail with DFS at major US airports. Travelers can now find the premium whiskey at duty-free stores in John F. Kennedy (JFK), Los Angeles (LAX), and San Francisco (SFO) International airports. Special tasting sessions are available for passengers at DFS locations within JFK and LAX.

SirDavis whiskey is a tribute to Beyoncé’s great-grandfather, Davis Hogue, a farmer and moonshiner during Prohibition. The design of the bottle reflects the Art Deco style of Hogue’s era, with its sleek, ribbed glass creating an impression of luxury and elegance.

Crafted by Master Distiller Dr. Bill Lumsden, the whiskey features a blend of 51% rye and 49% malted barley, with secondary maturation in sherry casks. This unique combination offers a smooth texture and a flavor profile reminiscent of Japanese and Scotch whiskies while maintaining the robust character of American rye.

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The whiskey’s release in travel retail follows an “overwhelming” pre-order period that began on August 20. SirDavis is now available not only in airports but also in domestic retail across select US states, including California, New York, Texas, and more. The brand has also expanded internationally, with distribution in London, Paris, and Tokyo, and additional markets planned.

SirDavis is designed to stand out on shelves, both in its packaging and flavor. The bottle’s minimal branding and striking design set a new standard for modern luxury spirits. Along with a rich flavor experience, SirDavis offers a nod to tradition and innovation, aiming to appeal to both seasoned whiskey drinkers and new enthusiasts.

Travelers passing through DFS stores can also enjoy exclusive promotions, including a Gift-With-Purchase for DFS Circle App members, and can order the whiskey online for convenient pickup.

For a signature experience, try [Honey Bee], a cocktail paying homage to the brand's founder and crafted using SirDavis American Whisky, fresh lemon juice, and honey syrup, garnished with honeycomb.

Honey Bee

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Ingredients

2 oz SirDavis American Whisky

.75 oz Lemon Juice

.5 oz Honey Syrup*

Garnish: Honeycomb

*To make honey syrup, add 2 parts honey and 1 part water into a small saucepan over medium heat.  Stir until the honey is dissolved. Allow to cool and transfer to an airtight container.

Instructions

Add liquid ingredients to a shaker tin with ice going in last. Shake for dilution and pour into a coupe glass. Garnish with honeycomb.

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Bringing Home the Taste of Festivities with Easy Winter Classics

Bringing Home the Taste of Festivities with Easy Winter Classics

By Hariharan U

Published on January 13, 2026

Makar Sankranti, Lohri and Pongal mark the arrival of longer, brighter days and are celebrated across India with harvest foods, warmth, and family togetherness. Rooted in gratitude and sharing, these festivals bring seasonal produce to the centre of the table, turning simple ingredients into comforting festive favourites.

This festive season, bringing families into the kitchen can be just as meaningful as the meal itself. Easy-to-make classics inspired by regional traditions allow festive cooking to feel joyful rather than overwhelming, while still honouring authentic flavours and time-tested recipes.

One such favourite is Golden Sesame Chikki Bites, a Sankranti essential made with toasted white sesame seeds and warm jaggery. Crisp, nutty and lightly spiced with cardamom, these quick homemade chikki squares deliver the perfect balance of crunch and sweetness, making them ideal for sharing during festive gatherings.

For Pongal celebrations, Curd Rice Poppers offer a refreshing twist on a South Indian staple. Soft rice cooked with moong dal and milk, gently sweetened with jaggery and finished with cardamom, cashews and raisins, creates a comforting dish that fits seamlessly into a festive lunch spread while remaining light and nourishing.

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Adding a savoury note to the table are Harvest Veggie Skewers, featuring winter vegetables like sweet potato, carrot and baby corn. Lightly parboiled, brushed with a honey-spice glaze and grilled to a gentle char, these skewers celebrate seasonal produce while bringing colour and warmth to festive menus.

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Together, these easy winter recipes blend tradition with modern convenience, making festive cooking simple and enjoyable. With thoughtful preparation and a focus on togetherness, the harvest season becomes less about elaborate planning and more about sharing flavours, stories and time around the table.


Baroak Opens in Noida Sector 15A with Refined Indoor–Outdoor Dining Experience

Baroak Opens in Noida Sector 15A with Refined Indoor–Outdoor Dining Experience

By Hariharan U

Published on January 13, 2026

Baroak has opened its doors in Noida Sector 15A, bringing a refined indoor–outdoor dining and bar experience to the city’s evolving lifestyle landscape. Designed as a space for unhurried meals, thoughtful conversations and well-crafted cocktails, the venue positions itself away from high-decibel nightlife, focusing instead on mood, comfort and pacing.

The name Baroak draws from two inspirations, the intricate structure of Baroque design and the warmth and familiarity associated with oak. This duality is reflected across the space, which feels elegant yet approachable, detailed yet easy to settle into. Set within a standalone property, Baroak offers a sense of separation from the surrounding urban bustle while remaining well connected to Noida as well as South and East Delhi.

The venue is divided between refined indoor seating and an open-air garden, offering distinct yet complementary experiences. Indoors, the design language is layered and classic, while the outdoor space leans relaxed and natural. As the day transitions into evening, the ambience evolves gradually, allowing guests to ease into the experience rather than being overwhelmed by sudden shifts in energy.

Baroak’s culinary offering spans Indian, Oriental and Continental influences, with dishes that balance familiar flavours and modern presentation. The menu is designed to evolve seasonally, while select signature dishes remain constant, reflecting the kitchen’s focus on consistency and balance.

At the bar, the cocktail programme reinterprets global classics using Indian botanicals, herbs and spices. The emphasis is on clarity and structure rather than novelty, resulting in drinks that feel recognisable yet distinctive to the Baroak identity.

Music and programming are curated to complement the space rather than dominate it. The venue hosts baithak-style evenings, ghazal nights and globally inspired soundscapes, alongside occasional live performances, creating an atmosphere that supports conversation and connection.

With multiple seating zones and semi-private areas, Baroak caters to a wide range of occasions—from after-work gatherings and social evenings to group celebrations and corporate dinners. Through its design, food and beverage philosophy, Baroak adds a considered, experience-led destination to Noida’s dining scene, offering guests a place to slow down and engage with all the senses.


Chinese Wok Opens First Outlet in Hubli at Inorbit Mall

Chinese Wok Opens First Outlet in Hubli at Inorbit Mall

By Manu Vardhan Kannan

Published on January 13, 2026

Chinese Wok, one of India’s leading Desi Chinese QSR brands from Lenexis Foodworks, has announced the launch of its first outlet in Hubli at Inorbit Mall. With this opening, the brand marks its entry into one of North Karnataka’s key commercial and education hubs, a city known for its young population, growing mall culture, and rising preference for organised dining experiences.

The Hubli outlet further strengthens Chinese Wok’s presence in Karnataka, where the brand now operates 36 outlets, including 31 in Bengaluru. Across South India, Chinese Wok has expanded its footprint to a total of 87 outlets, reinforcing its focus on making Desi Chinese cuisine easily accessible in emerging cities beyond metros.

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South India continues to play a central role in the brand’s growth story, driven by strong adoption of food delivery, increasing acceptance of organised QSR dining, and consistent repeat consumption across metro and Tier-II markets. Karnataka has emerged as a key scale-up state, and the Hubli launch reflects Chinese Wok’s broader strategy of building strong regional clusters by expanding into high-potential Tier-II cities.

Located within Inorbit Mall, the largest shopping mall in Hubli, the new outlet benefits from strong daily footfall, with the mall recording nearly 5,000 visitors on weekdays and around 10,000 visitors on weekends. From this location, the kitchen will serve multiple brands under Lenexis Foodworks, including Chinese Wok, Big Bowl, and The Momo Co.

Speaking on the expansion, Aayush Madhusudan Agrawal, Founder & Director, Lenexis Foodworks, said, “Hubli is an important market for us, and we are delighted to open our first store here. Cities like Hubli are seeing rapid growth in organised dining and modern QSR formats. Our expansion into such markets is a key part of our strategy. With the new outlet at Inorbit Mall, we look forward to offering residents of Hubli our signature Desi Chinese flavours along with value, convenience, and a high-quality dining experience.”

The outlet offers a wide range of popular favourites including Burnt Garlic Fried Rice, Hakka Noodles, Chowmein, Kurkure Momos, six varieties of sauces, and 12 Saver Combos. New customers can also explore the Superbowl, making it an easy starting point to experience the brand’s Desi Chinese offerings.

Designed to serve families, students, office-goers, and shoppers, the Hubli outlet is open for dine-in, takeaway, and delivery, catering to consumers in and around the Inorbit Mall area.

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