Taiba Investments and Hilton to Introduce Madinah’s First Waldorf Astoria

Taiba Investments and Hilton to Introduce Madinah’s First Waldorf Astoria

By Nishang Narayan

Published on October 14, 2024

Taiba Investments, a leader in Saudi hospitality and real estate, has announced a strategic partnership with Hilton (NYSE: HLT) to bring the renowned Waldorf Astoria Hotels & Resorts brand to the holy city of Madinah. The agreement was signed during the Future Hospitality Summit (FHS) in Dubai, emphasizing Taiba Investments' ongoing expansion into the luxury hospitality market. This collaboration aims to elevate Saudi Arabia's tourism sector through partnerships with world-class hospitality brands like Hilton.

“This agreement marks a pivotal moment in our strategic growth, reflecting our unwavering commitment to enhancing Saudi Arabia’s hospitality offering across diverse segments,” stated Sultan Al Otaibi, CEO of Taiba Investments. “Our collaboration with Hilton and Waldorf Astoria Hotels & Resorts will elevate tourism and hospitality by delivering an extraordinary guest experience in line with the ‘Pilgrim Experience Program.’ This project not only reaffirms our leadership in the sector but also highlights our dedication to Saudi Vision 2030 by providing world-class accommodation that honors the Kingdom’s rich heritage.”

Set to open in 2028, Waldorf Astoria Al Madinah will be the brand’s debut in the city, introducing its unparalleled standards of luxury and signature service. Ideally located on the northern side of the Prophet’s Mosque (PBUH), the hotel offers exclusive, direct views of this holy site and is just a few minutes’ walk away.

“We are delighted to extend our partnership with Taiba Investments through this remarkable project,” remarked Carlos Khneisser, Vice President of Development, Middle East and Africa at Hilton. “Saudi Arabia remains one of our fastest-growing markets where we plan to expand our footprint to exceed 100 hotels in the coming years. Waldorf Astoria Al Madinah will bring the brand’s timeless hospitality and elegant service near one of the world’s most sacred sites. Together with Taiba, we look forward to expanding our network across the Kingdom and delivering unforgettable experiences to our guests.”

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Waldorf Astoria Al Madinah will feature over 300 sophisticated guest rooms and suites, three world-class dining concepts—including the celebrated Peacock Alley café—and two thoughtfully curated restaurants, including a signature venue. The hotel will also house two multi-functional halls, a boardroom, a private club lounge, a prayer room, and a fitness center.

By pioneering transformative projects, Taiba Investments aims to significantly contribute to local economic growth, generate valuable job opportunities, and support tourism infrastructure development, all while delivering an experience deeply rooted in tradition.

As part of this strategy, Taiba Investments plans to renovate the existing Taiba Front Hotel, rebranding it as Waldorf Astoria Al Madinah. This transformation will merge the global brand’s timeless luxury with the cultural essence of the holy city, enhancing the property’s sophistication and exclusivity while solidifying Taiba’s position as a key player in redefining Madinah’s hospitality landscape.

About Hilton

Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 24 world-class brands comprising more than 8,000 properties and over 1.2 million rooms in 126 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 3 billion guests in its more than 100-year history.

About Waldorf Astoria Hotels & Resorts

Waldorf Astoria Hotels & Resorts is an award-winning portfolio of 35 iconic properties that deliver a unique sense of place with a commitment to sincerely elegant service and culinary mastery in landmark destinations worldwide.

About Taiba Investments

Taiba Investments Co. (TASI: 4090), established in 1988, is a leading hospitality and real estate company headquartered in Saudi Arabia, managing a portfolio of 39 properties, including hotels and residential communities.


Year of the Horse Reunion Dinner Under the Stars at Phulay Bay Ritz Carlton Reserve, Krabi

Year of the Horse Reunion Dinner Under the Stars at Phulay Bay Ritz Carlton Reserve, Krabi

By Manu Vardhan Kannan

Published on February 16, 2026

Year of the Horse is a time that brings families together in the spirit of gratitude, abundance, and fresh beginnings. Rooted in meaningful traditions, the season is celebrated with festive meals, symbolic rituals, and lively performances that welcome the new lunar year with hope and happiness.

Phulay Bay, a Ritz-Carlton Reserve, Krabi, is preparing to mark the occasion with a refined oceanfront celebration that reflects the true essence of the festival. On 16 February, guests can gather at the Pool Lawn from 7:00 to 10:00 p.m. for a special Reunion BBQ Dinner set under the stars.

The evening unfolds in a beautiful alfresco setting overlooking the ocean. A wide selection of live cooking stations will serve both hot and cold appetisers, wok-fried noodles, hearty soups, and freshly grilled specialities. The menu features jasmine tea-smoked BBQ pork ribs, whole grilled fish, crispy pork belly, flavourful side dishes, and festive desserts, offering a generous spread inspired by Chinese culinary traditions.

Adding to the festive mood, guests will enjoy a dramatic dragon dance and fire show, while a live band performs from 7:00 to 9:00 p.m., creating a lively and joyful atmosphere for families and friends.

The celebrations continue on 17 February with a specially curated Chinese New Year breakfast. The morning begins with traditional prayers and meaningful rituals, followed by a vibrant lion dance, symbolising luck, strength, and prosperity. Together, these experiences set a positive and auspicious tone for the year ahead.

With the ocean as its backdrop and time-honoured traditions at its heart, the Year of the Horse celebrations at Phulay Bay promise moments of reflection, reunion, and renewal, welcoming the new lunar year in a setting filled with beauty and warmth.


Emirates Expands Reach in China Through Interline Partnership with Loong Air

Emirates Expands Reach in China Through Interline Partnership with Loong Air

By Manu Vardhan Kannan

Published on February 16, 2026

Emirates has signed an interline agreement with Loong Air, strengthening its presence in China and offering passengers access to more cities beyond its existing gateways.

With immediate effect, Emirates customers can now connect to 22 destinations across China operated by Loong Air through Hangzhou, Shenzhen and Hong Kong. These cities cover key regions across East, Northeast, South, Central and Southwest China, making domestic travel more convenient for both leisure and business travellers.

Under the partnership, passengers can book multi-airline itineraries under a single fare. The agreement also ensures one seamless baggage policy and consistent fare conditions throughout the journey, making the travel experience smoother. The expanded network opens up access to important domestic hubs such as Zhengzhou, Changchun, Haikou, Xiangyang and Dazhou.

Tickets are available on www.emirates.com, Online Travel Agencies (OTA’s) and through all major GDS’ via travel agents. Customers booking through Emirates’ official website can also use online payment options including WeChat Pay and Alipay.

The agreement with Loong Air reflects Emirates’ continued commitment to the Chinese market. Last year, the airline introduced services to Shenzhen and Hangzhou and enhanced its onboard offering by deploying its Premium Economy on these routes. It also reinstated its A380 aircraft on Shanghai services.

Emirates has been operating in mainland China since 2004. The airline currently serves five major cities, Beijing, Shanghai, Guangzhou, Shenzhen and Hangzhou with 49 weekly flights using a mix of A380s, A350s and Boeing 777s.

Along with Loong Air, Emirates has partnerships with Air China, China Southern Airlines and Sichuan Airlines. Through these collaborations, customers can access more than 110 points in China beyond Emirates’ own network via its five gateways.


Air Canada to Acquire Airbus A350-1000 Widebody Aircraft to Power Long-Haul Growth

Air Canada to Acquire Airbus A350-1000 Widebody Aircraft to Power Long-Haul Growth

By Manu Vardhan Kannan

Published on February 15, 2026

Air Canada has announced the next phase of its fleet modernization strategy with a firm order for eight Airbus A350-1000 aircraft, along with rights to purchase eight additional units. Deliveries of the new widebody jets are expected to begin in the second half of 2030.

The addition of the A350-1000 marks a significant step in strengthening the airline’s long-haul capabilities. With enhanced range, payload capacity and improved operating economics, the aircraft is expected to unlock new opportunities across Air Canada’s international network while complementing its existing widebody fleet.

Mark Galardo, Executive Vice President and Chief Commercial Officer, and President of Cargo at Air Canada, described the acquisition as a move that will reinforce the airline’s position as a leading global carrier. He noted that the aircraft’s performance and flexibility will support a diversified and resilient network strategy, connecting Canadian hubs more efficiently with global destinations.

John Di Bert, Executive Vice President and Chief Financial Officer, added that the investment supports Air Canada’s long-term cost efficiency objectives. The aircraft’s lighter composite materials and advanced engines are expected to deliver meaningful fuel-burn improvements compared to the previous generation aircraft they will replace. The airline aims to maintain capital investments at or below 12 per cent of revenues as part of its disciplined financial strategy.

Powered by the XWB97 engine from Rolls-Royce, the A350-1000 is estimated by Airbus to provide up to 25 per cent lower fuel consumption compared to earlier generation aircraft. The jet offers a potential range of approximately 9,000 nautical miles, enabling ultra-long-haul operations.

From a passenger perspective, Airbus states the A350-1000 features the quietest twin-aisle cabin in service. Designed to be pressurized to the equivalent of 6,000 feet, the cabin aims to reduce fatigue and jet lag. Air Canada’s aircraft will feature its next-generation cabin design, including upgraded in-flight entertainment screens, enhanced connectivity and new interior standards set to debut later this year.

The A350-1000 order builds on Air Canada’s broader fleet renewal programme. The airline is preparing to introduce 14 Boeing 787-10 Dreamliners later this year and will soon take delivery of its first Airbus A321XLR. It also continues to receive Canadian-assembled Airbus A220 aircraft, with 23 remaining from its firm order of 65. Additionally, five leased Boeing 737 MAX aircraft are scheduled to enter service in 2026.

Together, these investments signal a new era in Air Canada’s long-haul growth strategy, focused on efficiency, sustainability and an enhanced customer experience.

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