Taste of Brasil 2026, an international food and culinary initiative led by ApexBrasil, officially made its India debut on 18 February 2026 in New Delhi. The initiative will also be introduced in Mumbai on 23 February 2026, bringing Brazil’s premium food offerings closer to India’s rapidly expanding health and wellness market.

The New Delhi launch was attended by key dignitaries including Jorge Viana, President of ApexBrasil; Paulo Teixeira, Honourable Minister of Rural Development and Family Farming of Brazil; and Marcio Elias, Honourable Vice Minister of Development, Industry, Commerce and Services of Brazil. The event also saw participation from industry stakeholders, importers, distributors, retailers, chefs, and members of the media.

Taste of Brasil 2026 focuses on building awareness, encouraging product trials, and strengthening trade and consumer engagement through immersive retail experiences and culinary storytelling. The campaign aims to create a deeper connection between Brazilian producers and Indian consumers by showcasing the quality, versatility, and story behind Brazilian food products.

Brazil, known for its vast biodiversity and fertile landscapes, produces some of the world’s most nutritious nuts, fruits, and superfoods. From the Amazon rainforest to tropical orchards, Brazilian foods are recognised for their taste, nutritional value, and suitability for modern, health-focused lifestyles.

The initiative highlights a carefully selected range of Brazilian products including Brazil Nuts, Brazil Nut Milk, Açaí Pulp, Açaí Powder, Tahiti Limes, and Exotic Frozen plant-based meals. These products reflect Brazil’s leadership in biodiversity-driven agriculture and its strong reputation for quality, safety, and sustainability on the global stage.

Ingredients such as Brazil nuts and açaí have gained international popularity for their health benefits and flexibility across cuisines. With Indian consumers increasingly leaning towards plant-based nutrition, functional foods, and global flavours, Brazilian products align naturally with evolving food preferences in the country.

Speaking at the launch, Mr. Jorge Viana said, “India represents a dynamic and fast-growing market with a sophisticated and increasingly health-conscious consumer base. Through Taste of Brasil 2026, we are proud to present the diversity, quality, and sustainability of Brazilian food products. This initiative is not only about promoting exports; it is about building long-term partnerships, promoting sustainability and innovation in food, and strengthening the bridge between Brazilian producers and Indian consumers.”

Adding to this, José Mauro da Fonseca Costa Couto, Consul General of Brazil in Mumbai, remarked, “Brazil and India share strong diplomatic and economic relations rooted in mutual respect and cooperation. The launch of Taste of Brasil 2026 in both New Delhi and Mumbai reflects our commitment to deepening agri-food trade and enhancing people-to-people connections through culinary exchange. We see tremendous potential for collaboration across retail, hospitality, and food processing sectors.”

Looking ahead, ApexBrasil plans to further strengthen trade ties between Brazil and India by expanding market access, increasing retail presence, and encouraging culinary innovation. With rising demand for sustainable, plant-based, and globally inspired foods, Taste of Brasil 2026 lays the groundwork for long-term partnerships and a stronger Brazilian food presence in India.