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By Nishang Narayan
Published on April 19, 2024
Thanx, a leader in guest engagement and retention solutions, today announced significant updates to its mobile app content management system (CMS), offering unparalleled customization capabilities to the restaurant industry. This enhancement allows restaurants to control their app’s design, branding, and user experience directly, bypassing the traditional barriers of custom app development.
Zach Goldstein, Founder and CEO of Thanx, emphasized the benefits of the updated CMS, stating, "We're excited to offer a powerful tool that empowers restaurants to create mobile apps that are infinitely customizable without the need for expensive, time-consuming custom development."
The upgraded CMS offers a wide range of customization options, from basic font and color changes to advanced adjustments like background and border styling, padding, and more. Restaurants can now design their app components to align precisely with brand guidelines, and modify their appearance and arrangement dynamically to enhance user engagement.
An early beneficiary of the new CMS capabilities is Bubbakoo’s Burritos, a fusion-style restaurant chain. Chris Ives, CFO of Bubbakoo’s, reported a significant 12.8% increase in app downloads following the adoption of the updated system. “The flexibility provided by Thanx allows us to continuously refine our mobile app to better serve our customers and align seamlessly with our brand identity,” said Ives.
Key Features of the Thanx CMS:
App Onboarding Customization: Tailor the onboarding process with custom imagery and messaging to educate new users about the app’s benefits and features.
Home Screen Customization: Update and style every element of the home screen with precision, ensuring consistency with the restaurant’s branding.
Menu Showcase: Display menu items with distinct design elements that can either blend with the home screen or feature a unique style to highlight specific offerings.
Loyalty Marketplace: Manage loyalty program details like branding, rewards design, value assignments, and expiration settings in real time to adapt to market trends and operational needs.
Ordering and POS Integrations: Seamlessly integrate with existing ordering and POS systems to monitor app performance and adjust strategies based on measured outcomes.
This CMS overhaul not only simplifies the management of app content for restaurant operators but also enhances the guest experience by ensuring a more personalized and engaging user interface. With these advancements, Thanx continues to redefine how restaurants approach digital guest engagement, setting a new standard in the industry for flexibility and control over mobile app environments.
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By Manu Vardhan Kannan
Published on March 26, 2025
Dook International has introduced a Performance-Linked Bonus (PLB) Scheme designed to reward travel agents registered under the Dook Agent-Connect Program. This initiative aims to enhance agent engagement and boost sales performance by offering financial incentives based on passenger bookings.
The PLB scheme applies to Free Independent Traveler (FIT) bookings, including group reservations of up to 10 passengers, scheduled for travel in the financial year 2025-26. Travel agents can make bookings either online or from their offices. The bonus structure is based on the total number of passengers booked:
50 passengers: ₹300 per passenger
100 passengers: ₹500 per passenger
300 passengers: ₹700 per passenger
500 passengers: ₹1000 per passenger
The accumulated bonus will be disbursed in April 2026, marking the beginning of the financial year 2026-27.
Speaking at the launch, Mr. Gopal Kapoor, Managing Director of Dook International, emphasized the company's commitment to supporting travel agents. He stated, "At Dook International, we value the contributions of our travel agent network. This PLB program is our way to recognize their efforts and offer real-life rewards that encourage sales and performance. Through this initiative, we aim to strengthen our partnerships and enhance the booking experience for both agents and their clients."
Dook International is a prominent travel company specializing in tours, destination management, and global travel solutions. The Dook Agent-Connect Program provides travel agents with exclusive deals, dedicated support, and rewarding incentives, reinforcing its commitment to a seamless and beneficial partnership with the travel industry.
Published on March 24, 2025
Wyndham Rewards is making travel rewards more accessible with the launch of its first-ever debit card in the U.S. Developed in collaboration with Galileo Financial Technologies, SoFi’s technology platform, and issued by Sunrise Banks, the new Mastercard-powered debit card allows users to earn Wyndham Rewards points on everyday purchases. This marks a significant shift in the hospitality industry, catering to younger consumers and those who prefer debit over credit.
The Wyndham Rewards Debit Card offers multiple benefits, including one point per dollar spent at Wyndham hotels, gas stations, and grocery stores, and one point per two dollars spent on other qualifying purchases. Cardholders also receive complimentary Wyndham Rewards Gold membership, which includes perks like preferred rooms, late checkout, and accelerated points earning. Additionally, users can enjoy booking discounts, a welcome bonus of 2,500 points, and up to 7,500 anniversary bonus points annually—enough for a free night at thousands of Wyndham properties.
Charmaine Taylor, SVP of Strategic and Financial Partnerships at Wyndham Hotels & Resorts, highlighted the importance of the card, stating, “Many travelers, especially Gen Z, prefer debit cards but miss out on hotel rewards. With the Wyndham Rewards Debit Card, they can now earn points on everyday purchases and redeem them for meaningful travel experiences.”
The decision to launch a debit card stems from research showing that nearly 70% of Gen Z consumers use debit cards weekly, with travel being a top spending priority. Wyndham’s initiative ensures that travelers who favor debit transactions are no longer left out of lucrative loyalty programs.
Powered by Galileo Financial Technologies, the card benefits from fast and secure digital banking solutions, allowing Wyndham to bring the product to market quickly. Derek White, CEO of Galileo, emphasized, “This debit card is a game-changer for travel rewards, proving that fintech can enhance customer loyalty and engagement.”
The Wyndham Rewards Debit Card complements the brand’s existing suite of credit cards while offering a new way for debit-preferred travelers to earn and redeem rewards. With waived monthly fees for qualifying balances and no ATM surcharges within the Cirrus network, the card ensures a seamless and rewarding travel experience.
For more details or to apply, visit wyndhamrewardscards.com/debit-card.
Published on March 18, 2025
Alphadroid, a frontrunner in intelligent service robotics, made a powerful impact at AAHAR 2025 – The International Food & Hospitality Fair, held at Bharat Mandapam, New Delhi from March 4-8. In its second successful participation, Alphadroid saw a remarkable surge in industry interest, reinforcing its position as a game-changer in hospitality automation.
From luxury five-star hotels to banquets, budget hotels, and concept stays, industry professionals gathered to explore how robotics can redefine guest services and operational efficiency. Alphadroid’s intelligent service robots showcased solutions that:
“It was inspiring to see the growing enthusiasm for technology in the hospitality industry,” said Pragati Tripathi, Chief of Business and Strategy at Alphadroid.
"While luxury hotels have led the way, we now see a wider industry shift—banquets, budget hotels, and concept stays are actively exploring how automation can elevate guest experiences and drive efficiency,” she added.
Alphadroid’s showcase at AAHAR 2025 cemented its reputation as a leader in service robotics, with businesses recognizing the transformative potential of AI-driven automation.
“The enthusiasm for innovation was palpable,” Tripathi stated. “We look forward to collaborating with businesses across the hospitality sector to implement our intelligent service robotics and shape the future of hospitality.”
With technology driving guest satisfaction and operational efficiency, Alphadroid is at the forefront of reshaping the hospitality experience—one intelligent robot at a time.
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