The Sidecar Cocktail: A Classic with a Spirited History

The Sidecar Cocktail: A Classic with a Spirited History

By Author

Published on October 30, 2023

The Sidecar, a classic cocktail renowned for its elegant simplicity and balanced flavors, has stood the test of time as an enduring favorite among cocktail enthusiasts. In this article, we delve into the intriguing history of this drink, its origins, the reason behind its evocative name, the individuals who popularized it, and what makes it a beloved classic in the world of mixology.

The origins of the Sidecar cocktail are shrouded in mystery, with several theories attributing its creation to different places and individuals. The most widely accepted theory places its birth in the early 20th century, with two locations claiming the honor: Paris and London.

One popular tale of the Sidecar's creation suggests that it was first concocted at Harry's New York Bar in Paris. The story goes that an American Army captain, who often arrived at the bar in a motorcycle's sidecar, requested a special cocktail. The resulting concoction was dubbed the "Sidecar" in homage to the captain's unique mode of transport.

Another account proposes that the Sidecar was created in London at the Bucks Club. It is said to have been a favorite of a wealthy member who would arrive at the club in his chauffeur-driven motorcycle sidecar. To honor the man, the bartenders fashioned this cocktail and named it the Sidecar.

Why It's Popular?

The Sidecar's popularity can be attributed to its harmonious blend of ingredients. Combining Cognac, orange liqueur, and lemon juice, it offers a sophisticated balance of sweet and sour flavors. This refined flavor profile, coupled with its timeless and evocative name, has made the Sidecar a classic choice for cocktail enthusiasts. Its allure lies in its ability to cater to those who prefer both fruity and spirit-forward libations.

Cognac, the primary spirit in the Sidecar, imparts a depth and complexity that sets it apart from other cocktails. The use of Cognac, a high-quality brandy produced in the Cognac region of France, elevates the Sidecar to a distinguished level of indulgence.

The Recipe:

To savor the timeless elegance of the Sidecar in the comfort of your own home, you'll need the following ingredients:

  • 2 oz Cognac

  • 3/4 oz Triple Sec (orange liqueur)

  • 3/4 oz fresh lemon juice

  • Ice

  • Lemon twist or wheel, for garnish (optional)

Instructions:

  • Fill a cocktail shaker with ice.

  • Add the Cognac, Triple Sec, and fresh lemon juice to the shaker.

  • Shake vigorously until well-chilled, usually about 15 seconds.

  • Strain the mixture into a chilled cocktail glass.

  • Garnish with a lemon twist or wheel, if desired.

Now you have the recipe to enjoy it in the comfort of your own space. Cheers!


The Binge Town Expands to Mumbai, Chennai, and Noida with New Private Theatres

The Binge Town Expands to Mumbai, Chennai, and Noida with New Private Theatres

By Manu Vardhan Kannan

Published on July 9, 2025

The Binge Town, India’s pioneering private theatre celebration brand, has expanded its footprint with the launch of new outlets in Mumbai, Chennai, and Noida, further cementing its presence as a go-to destination for intimate and personalized celebrations.

The new Mumbai outlet in Andheri features six private theatres, including a spacious 20-seater for larger groups and a cosy 2-seater theatre ideal for couples. In Chennai, the brand enters the market with a launch on OMR Perungudi, offering three private theatres. Noida welcomes its fifth Binge Town outlet in the NCR region, also with three private theatres tailored for private screenings and celebration moments.

With these new additions, The Binge Town now operates 58 private theatres across 16 outlets in six cities, with ambitious plans to expand to 20 branches by the end of 2025.

“We are thrilled to bring The Binge Town experience to more cities and communities,” said Yash Agarwal, Co-founder of The Binge Town. “Our mission is simple — to make celebrations hassle-free, grand, and affordable. Whether it’s a birthday, proposal, or movie night, our theatres turn ordinary moments into unforgettable memories.”

Launched in January 2022, the brand has already completed over 1 lakh bookings, thanks to its customized celebration packages, 150-inch screens, Sony 5.1 surround sound, recliner seating, and flexible food and décor setups. The brand has grown rapidly as an alternative to traditional cinemas and OTT viewing, especially for small group events.

Currently operating at an ARR of ₹30 crore, The Binge Town is targeting ₹50 crore by the end of FY 2025-26, reflecting India’s increasing demand for premium private experiences.

The expansion is a mix of company-owned and FOFO (Franchise Owned, Franchise Operated) models. The new Andheri branch is a company-owned outlet with an investment of around ₹1.2 crore, while Chennai and Noida operate under the FOFO model with an investment of around ₹40 lakh each.

All bookings are managed via www.thebingetown.com, where customers can select themes, content, food, and timing. The brand’s 85%+ customer satisfaction score showcases its focus on service quality and celebration innovation.

Looking ahead, The Binge Town plans to enter 10 Indian cities by 2026, tapping into the booming demand for private celebration venues. With over 60% of bookings driven by birthdays, followed by anniversaries, dates, and proposals, the brand continues to be the preferred destination for India’s special moments.


Le Meridien Opens in Ahmedabad, Blending Mid-Century Elegance with Local Heritage

Le Meridien Opens in Ahmedabad, Blending Mid-Century Elegance with Local Heritage

By Manu Vardhan Kannan

Published on July 6, 2025

Marriott International has officially opened Le Meridien Ahmedabad, marking the brand’s debut in India’s first UNESCO World Heritage City through the transformation of Courtyard by Marriott. With 164 design-forward rooms and curated art installations, the hotel draws inspiration from mid-century modern aesthetics while paying homage to Ahmedabad’s textile heritage and architectural legacy.

Strategically located at the city’s heart, the hotel offers guests a sophisticated experience that blends global elegance with local culture. Interiors include azure-tinted glass pieces referencing the Sabarmati River and bespoke lobby art symbolising movement and life.

Culinary offerings span The Market for global cuisine with local accents, Java+ café with Illy coffee, Drift – a poolside lounge that transitions into evening dining, and Bayleaf – a refined Awadhi kitchen. The Le Scoop programme adds a fun touch with artisanal frozen treats. Guests can also enjoy a 20,000 sq. ft. event space, Explore Spa, fitness centre, and an outdoor pool.

Initiatives like Unlock Art, which offers access to Archer Art Gallery, and Family Passport, which curates interactive stays for families, reinforce the brand’s experiential approach. 

“Le Meridien Ahmedabad celebrates the city’s rich identity through thoughtful design, evocative cuisine, and curated experiences. This is a story waiting to be lived and shared,” said General Manager Prashant Chadha. Ranju Alex, Regional VP – South Asia, Marriott International, added, “We’re excited to bring Le Meridien to Ahmedabad, a perfect backdrop for our brand’s celebration of the good life through art, culture, and cuisine.”


Monday Hotels to Launch Fourth Property in Hyderabad at Shamshabad

Monday Hotels to Launch Fourth Property in Hyderabad at Shamshabad

By Manu Vardhan Kannan

Published on July 5, 2025

Monday Hotels is all set to expand its footprint in Hyderabad with the launch of its fourth property in the city, located in the rapidly developing area of Shamshabad. Just a short drive from Rajiv Gandhi International Airport and seamlessly connected through the Outer Ring Road, this upcoming hotel is ideally positioned to cater to business travellers, tourists, and transit guests seeking easy access and modern comfort. Slated to open later this year, the new property will feature 38 well-appointed rooms, smart business amenities, and a curated dining experience, all designed with the evolving needs of today’s traveller in mind. 

The brand continues to grow its presence in key hubs, and the addition of the Shamshabad location aligns with Monday Hotels' mission to provide seamless stays across well-connected urban and transit destinations.

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“We’re thrilled to expand in Hyderabad with this new Shamshabad location, which perfectly matches our brand’s energy and vision,” said Salim Shaikh, Co-Founder of Monday Hotels. The announcement marks another milestone in the group’s steady growth across South India’s hospitality sector.

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