Union Budget 2026 reactions from hospitality leaders

Union Budget 2026: What Hospitality and F&B Leaders Are Saying

By Hariharan U

Published on February 3, 2026

As expectations around Union Budget 2026 give way to industry analysis, voices from hospitality, food services, QSR and alco-beverage sectors are largely aligned on one message: talent development, destination-led tourism and access to long-term capital are welcome moves, but structural reforms remain a work in progress.

Pranav Rungta, Co-Founder & Director, Nksha Restaurant and Vice President, NRAI Mumbai, called the Budget a constructive step for hospitality while highlighting lingering gaps for restaurants.

"Budget 2026 is a positive step for India's hospitality sector. Announcements like the first-ever National Institute of Hospitality and structured skill development for tourist guides will strengthen service standards and prepare our workforce to meet growing domestic and international demand.At the same time, restaurants continue to face structural challenges such as GST on commercial leases, access to export incentives like SEIS and easier SME support. Addressing these challenges alongside rising tourism and dining demand is key to building a resilient, sustainable and globally competitive hospitality sector"

From the experience-led hospitality and brewing space, Teja Chekuri, Managing Partner – Ironhill, emphasised the Budget’s focus on people, destinations and capital as a meaningful combination.

"What stood out for me in today's Budget is the clear recognition that hospitality growth depends as much on people as it does on places. The focus on structured skill development programmes directly addresses one of the industry's most persistent challenges of finding and retaining trained talent across brewing, service, and operations.

Equally significant is the decision to develop the top 50 tourist destinations in a challenge mode, while bringing hotels in these locations under the harmonised master list. Easier access to long-term, lower-cost financing is a real unlock for hospitality and alcobev brands looking to expand responsibly.

For companies like ours, operating at the intersection of craft beer, dining, and experience-led hospitality, this creates the right conditions to scale with better talent on the floor, stronger destinations to grow into, and capital that supports quality, not shortcuts. If executed well, these measures can meaningfully elevate India's hospitality ecosystem and its global appeal."

Speaking from a food entrepreneurship lens, Pranavi Chekuri, FullStack Ventures & Co-Founder, Bhojanam, highlighted the Budget’s connection between agriculture, skills and hospitality retail.

"As a founder, building a hospitality retail brand rooted in traditional food and native grains, this Budget feels deeply personal. The government's focus on strengthening native crops from coconut, cashew, and cocoa to horticulture and region-specific produce, directly impacts farmers, and in turn, brands like ours that depend on resilient, local value chains. When farmers earn better and produce improves in quality and consistency, it elevates the entire food ecosystem.

Equally encouraging is the emphasis on upskilling across hospitality. Upgrading national institutions, strengthening apprenticeships, and targeted training programmes will help create a workforce that is more industry-ready and confident. For emerging brands, this is critical and not just for smoother operations, but for thoughtful expansion.

Taken together, these measures connect the soil to the storefront. They create opportunities to scale responsibly, generate jobs, and build food brands that are proudly Indian, sustainable by design, and globally relevant in ambition."

For emerging café and food brands, Meenakshi Kumarr, Chef & Founder of Anahata Cafe (Formerly Roots Cafe), pointed to inclusion, skilling and SME funding as strong signals.

"The Budget's focus on strengthening the hospitality and food & beverages ecosystem is a welcome step for emerging brands like Anahata Café. Upgrading the National Council for Hotel Management into a National Institute of Hospitality will help create a stronger talent pipeline by aligning academia with industry needs something the F&B sector has long required. The Divyangjan Kaushal Yojana is especially encouraging, as hospitality and food processing offer meaningful, task-oriented roles that can enable dignified and inclusive employment when supported by customised training. Additionally, the creation of a ₹10,000 crore SME Growth Fund, along with the Self-Reliant India Fund, will help to nurture SMEs. For women-led F&B and FMCG startups, access to equity capital and risk funding is critical to scaling operations and building resilient supply chains."

From the alco-beverage industry, Vidhatha Annamaneni, Co-Founder, Ironhill, viewed the Budget as a signal of gradual but inevitable competition.

"From the alcobev industry perspective, this Budget reinforces a reality the industry understands well that structural reform in alcohol will continue to be gradual, not dramatic. Keeping alcoholic liquor outside GST maintains the status quo, but the real signal lies elsewhere. The India–EU FTA and phased tariff reductions across spirits, wine, and beer point to a more competitive, globally aligned market over the next decade.

For Indian brands, this is both an opportunity and a wake-up call. Lower duties will raise the bar on quality, consistency, and brand-building, especially as premiumisation accelerates. The proposed reduction in TCS on alcohol sellers is also a practical relief, easing working capital pressures across the value chain.

What the industry needs next is predictability with rationalised customs structures and faster resolution of legacy disputes. As India's alcobev market scales toward ₹5.3 lakh crore, the winners will be brands that think long-term, invest in craft and compliance, and compete confidently on a global stage, not a protected one."

Looking at quick-service restaurants and mass expansion, Aayush Madhusudan Agrawal, Founder and Director, Lenexis Foodworks, highlighted the importance of infrastructure and tiered growth.

“The Union Budget 2026 reflects a strong commitment to sustainable growth, infrastructure-led development, and ease of doing business. For the QSR industry, the focus on Tier 2 and Tier 3 cities, logistics efficiency, and skilling creates a powerful foundation for the next phase of expansion. At Lenexis Foodworks, we see this as an opportunity to deepen our presence, strengthen our supply chains, and deliver greater value to consumers across India.”

Collectively, the responses reflect cautious optimism across hospitality and allied sectors. While skill development, tourism infrastructure and financing reforms are widely welcomed, industry leaders agree that GST rationalisation, regulatory clarity and predictable policy frameworks will be critical to sustaining long-term growth.

MAYFAIR Elixir Signs Premium Hotel in Santiniketan, Eyes FY29 Debut

By Manu Vardhan Kannan

Published on July 19, 2026

MAYFAIR Elixir, the growth and expansion arm of MAYFAIR Hotels & Resorts, has signed a premium hospitality project in Santiniketan, West Bengal, further strengthening the group's presence in Eastern India.

The hotel, scheduled to open in FY2028-29, will become MAYFAIR's fifth property in West Bengal. Located in the UNESCO World Heritage Site of Santiniketan, the development aims to cater to leisure travellers, cultural enthusiasts and guests looking for intimate celebration venues.

Designed as a premium retreat, the upcoming property will combine modern hospitality with the cultural heritage of Santiniketan, offering personalised experiences that reflect the MAYFAIR brand while embracing the destination's artistic and literary legacy.

The signing was announced during Jagannath Rath Yatra and forms part of the group's long-term strategy to expand across destinations known for their cultural significance and tourism potential.

Speaking on the partnership, Rajendra Chatterjee, CEO & Managing Director of WESTROAD Group, which owns the property, said:

"Santiniketan is more than a destination. It is an emotion that celebrates creativity, learning and Rabindranath Tagore's legacy. We wanted a hospitality partner that understands the importance of preserving this essence while delivering exceptional guest experiences. MAYFAIR Group's expertise, its deep understanding of regional culture and unwavering commitment to excellence made it the natural choice. We look forward to creating a landmark experience in Santiniketan with MAYFAIR Elixir."

Commenting on the signing, Randhir Gupta, Vice President – Commercial & Business Development, MAYFAIR Hotels & Resorts, said:

"Santiniketan has long been one of India's most celebrated cultural destinations. Yet, the market has remained underserved in the premium hospitality segment. This signing is a strategic addition to our growing portfolio, allowing us to introduce the MAYFAIR experience to a destination of global significance. Santiniketan perfectly aligns with our vision of expanding into culturally rich destinations with long-term tourism potential."

Bjorn DeNiese, Managing Director, MAYFAIR Elixir, added:

"This marks an exciting chapter in the growth journey of MAYFAIR Elixir. As we expand our footprint across India, our vision is not simply to add destinations, but to create hospitality experiences that celebrate the unique character and cultural identity of every place we enter. Santiniketan, with its extraordinary legacy of art, literature and learning, embodies the values we believe modern travellers increasingly seek."

He further said the company has several new destinations, hospitality concepts and strategic partnerships in the pipeline as it continues to grow its portfolio across India.

The latest signing reinforces MAYFAIR Hotels & Resorts' focus on expanding into culturally significant destinations while strengthening its presence in key tourism markets across the country.

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ITC Hotels Reports Strong Q1 Growth, Accelerates Asset-Right Expansion

By Manu Vardhan Kannan

Published on July 18, 2026

ITC Hotels Ltd reported a strong start to FY27, posting double-digit growth across key financial metrics while continuing to expand its portfolio through its asset-right strategy.

During the first quarter, the company recorded consolidated revenue from operations of ₹936 crore, up 15% year-on-year. EBITDA increased 19% to ₹292 crore, while profit after tax (PAT) rose 36% to ₹182 crore, reflecting steady operational performance despite a challenging business environment.

The company said the quarter was impacted by uncertainty arising from the West Asia conflict, which affected international air travel and contributed to inflationary pressures. Demand remained subdued during April due to weaker foreign tourist arrivals, but travel sentiment improved significantly in May and June, leading to a strong recovery in occupancy and room rates.

Excluding branded residences, revenue from operations grew 10% year-on-year, supported by an 8% increase in room revenue, driven primarily by the retail segment. The company reported a 4% growth in Average Daily Rate (ADR), while occupancy improved by 290 basis points, resulting in an 8% year-on-year growth in RevPAR.

ITC Hotels maintained a 33% RevPAR premium over the industry, highlighting the continued preference for its brands and guest experience.

The company's food and beverage (F&B) revenue grew 11%, led by specialty restaurants and banquet business. Meanwhile, management fees increased 35% year-on-year, supported by strong performance at managed hotels in leisure destinations and the stabilisation of properties added over the previous year.

Operational efficiencies also improved during the quarter, with EBITDA margin (excluding branded residences) expanding by 125 basis points to 31%, driven by growth across rooms, F&B, management fees and ongoing cost management initiatives.

Among its operational highlights, ITC Ratnadipa reported positive EBITDA while retaining its leadership in RevPAR. The company also continued the phased handover of Sapphire Residences, with 16 apartments handed over so far.

As part of its asset-right growth strategy, ITC Hotels completed the acquisition of Kumarakom Resort & Spa and has begun a comprehensive renovation programme. The property is expected to reopen under the ITC Hotels luxury resort and spa brand by the third quarter of FY27.

The company also strengthened its development pipeline by signing eight new hotels across Jaipur, Manesar, Bhubaneswar, Sonipat, Shirdi, Shahjahanpur and Zirakpur. It further marked the signing of the 25th Storii property at Amchong Tea Estate, Guwahati, while the opening of Fortune Bhimtal expanded its presence in the growing leisure travel segment.

On the sustainability front, ITC Hotels commissioned a 1.5 MWp captive solar plant at ITC Grand Bharat, increasing its total installed renewable energy capacity to 52.4 MW.

The company also strengthened its environmental credentials with ITC Royal Bengal becoming its 13th hotel to receive LEED Zero Water Certification, while Welcomhotel Vadodara achieved LEED Platinum Certification, taking the total number of LEED Platinum-certified hotels in its portfolio to 24.

Looking ahead, ITC Hotels said the outlook for India's hospitality sector remains positive, supported by the country's strong economic growth, infrastructure development, rising discretionary spending and favourable demand-supply dynamics, particularly across Tier I cities.