In anticipation of Maha Kumbh 2025 and a surge in tourist footfall, the Uttar Pradesh tourism department is set to revamp its official website. The initiative aims to enhance visitor experiences across key destinations such as Varanasi and Mathura. The government has issued a Request for Proposal (RFP) to solicit qualified service providers for the annual maintenance, updates, and enhancement of the website.

The selected agency will focus on equipping the website with technical features like data encryption, search engine optimization (SEO), and a user-friendly interface. The website serves as a central hub for tourism-related information and resources in the state. The annual maintenance contract, spanning three years, aims to improve performance, management, and security, optimizing the overall user experience.

Key Highlights:

Technical Features Upgrade: The website will undergo improvements, including data encryption, SEO, and error-free user experience.

Three-Year Maintenance Contract: The selected agency will be engaged for three years to enhance performance, management, and security.

Central Information Hub: UP tourism department's website serves as a primary source for tourism-related information and services.

State Data Centre Hosting: The website, hosted on the State Data Centre, will continue to operate on the same platform during maintenance.

Focus on User Experience: The maintenance process aims to ensure a seamless user experience by addressing technical issues and optimizing content.

As the tourism department prepares for Mahakumbh 2025, this website revamp aligns with the government's vision to facilitate tourism growth in Uttar Pradesh. The upcoming enhancements promise an improved digital interface for tourists and stakeholders interested in exploring the diverse attractions of the state.