YOYO! Fresh Tea Bar Brings Global Bubble Tea Culture to India

YOYO! Fresh Tea Bar Brings Global Bubble Tea Culture to India

By Manu Vardhan Kannan

Published on December 19, 2024

YOYO! Fresh Tea Bar, the globally acclaimed tea brand from the Netherlands, has officially entered the Indian market with the launch of its first outlet in Bangalore. Nestled near Trinity Circle, opposite 1 MG Mall, the outlet marks the beginning of the brand’s ambitious journey to redefine tea culture in India.

With over a decade of experience in transforming the European tea scene, YOYO! Fresh Tea Bar brings its signature pink branding and customizable beverages to Indian tea enthusiasts. Founded by Wing Li and introduced to India by Jose Mohan, the brand aims to blend global innovation with India's rich tea heritage.

image

The Netherlands-based YOYO! Fresh Tea Bar was established to offer a creative twist on traditional tea, standing out in a region often dominated by coffee culture. Their menu boasts a wide range of bubble teas, including the unique warm bubble tea, a comforting innovation that’s perfect for colder days. After captivating audiences in Europe, the brand is now ready to win the hearts of Indian consumers.

Bangalore, renowned for its openness to culinary experiments, was a natural choice for YOYO!’s Indian debut. The brand has plans for rapid expansion, targeting metro cities and tier-2 towns through a strong franchise model.

image

Globally, the bubble tea industry is on a steep growth trajectory, currently valued between $2.75 and $3 billion and expected to nearly double by 2030. South Asia and the Pacific region remain a powerhouse for the market, driven largely by the younger generation’s preference for customizable and innovative flavors.

As the largest bubble tea outlet in Bangalore, YOYO!’s store spans a generous 1,800 sq. ft., offering a vibrant space for customers to enjoy their drinks. Their menu is crafted to suit a variety of palates, featuring refreshing fruit teas, artisanal iced teas, and customizable bubble teas topped with delights like popping bobas, tapioca pearls, and jellies.

Speaking about the launch, Wing Li, Founder of YOYO! Fresh Tea Bar, said, “India’s tea heritage aligns beautifully with our vision to elevate the beverage into a global experience. We’re excited to create a perfect fusion of tradition and modernity for tea lovers here.”

Adding to this, Jose Mohan, Master Franchise Owner for India, remarked, “Our India Specials showcase a commitment to local flavors and sourcing. It’s more than a drink; it’s a celebration of the Indian tea story with a global twist.”

image

YOYO! Fresh Tea Bar is dedicated to sustainability, prioritizing the use of locally sourced ingredients and working closely with regional farmers. This commitment extends to their franchise model, where they aim to foster partnerships with local entrepreneurs.

With its arrival in India, YOYO! Fresh Tea Bar promises to offer a fresh and exciting perspective on tea. Available on Swiggy and Zomato, the brand is making its innovative beverages easily accessible, ensuring tea lovers can enjoy their creations anytime.

About YOYO! Fresh Tea Bar

Founded in 2012 by Wing Li, YOYO! Fresh Tea Bar is a trailblazer in the global bubble tea market. With vibrant branding and a passion for innovation, the brand has become a favorite for tea lovers in Europe. Expanding to India with its first store in Bangalore, YOYO! is bringing its unique tea culture to a new audience.

Address: YOYO! Fresh Tea Bar, No. 4/154, Trinity Church Compound, Old Madras Rd, behind Trinity Church Road, Bengaluru, Karnataka 560008

For more information, visit YOYO! Fresh Tea Bar.


Chennai Gets a New Rooftop Address for Alfresco Evenings at Taj Club House

Chennai Gets a New Rooftop Address for Alfresco Evenings at Taj Club House

By Manu Vardhan Kannan

Published on February 13, 2026

Taj Club House, Chennai has introduced LAVA, Grill at the Roof, a contemporary rooftop dining venue designed for relaxed alfresco evenings. Positioned as a sundowner destination, the new space brings together open-air charm, sweeping city views and a menu that celebrates bold global flavours.

Perched at the top of the hotel, LAVA, Grill at the Roof offers both an intimate air-conditioned indoor section and a breezy rooftop area. Soft mood lighting and panoramic views of the Chennai skyline set the tone for easy conversations and laid-back dining under the open sky. The alfresco section forms the heart of the venue, making it an inviting spot for after-hours gatherings and special evenings.

The menu focuses on global grilling traditions with a noticeable Asian accent. Guests can explore a range of Asian tapas, sushi, dim sum, sliders and signature grill dishes. Small bites include Edamame with Sea Salt or Pepperoncino and Marinated Gordal Olives with Beetroot Tzatziki. The selection also features Chicken Katsu Bao with Tonkatsu Sauce, Duck Rillette Sliders with Jalapeño and Mint Chutney, and sushi options such as California Roll, Spicy Tofu Roll and Crispy Prawn Uramaki.

Vegetarian diners can choose from Water Chestnut & Mushroom Dumplings and Corn & Spinach Dumplings, while grill highlights include Persian Lamb Skewers and Harissa-spiked Prawns served with Roasted Grape Salsa. The dishes are complemented by a curated list of wines, craft cocktails and premium beverages, carefully paired to enhance the grill-focused menu.

With its blend of indoor comfort and alfresco elegance, LAVA, Grill at the Roof is set to become a preferred choice for sundowners, intimate dinners and celebratory evenings in the city. At Taj Club House, Chennai, the new rooftop address promises evenings where fire-led flavours, fresh air and city lights come together effortlessly.


Celebrate Valentine’s Offline with SOCIAL’s New Campaign

Celebrate Valentine’s Offline with SOCIAL’s New Campaign

By Manu Vardhan Kannan

Published on February 13, 2026

This Valentine’s season, SOCIAL is inviting guests to take love offline with its nationwide campaign, लव like the OGs, running from 10th to 28th February across all SOCIAL outlets. Inspired by the simplicity of old-school romance, the campaign encourages people to slow down, have real conversations, and reconnect without screens in the way.

At a time when love often plays out over DMs and dating apps, SOCIAL is tapping into a growing desire among Gen Z for something more intentional and personal. The idea behind लव like the OGs is not about going back in time, but about bringing back what truly matters, showing up, speaking honestly, and giving someone your full attention.

Speaking about the campaign, Divya Aggarwal, Chief Growth Officer at Impresario Entertainment & Hospitality Pvt. Ltd., said, “Love today is fast, filtered, and often fleeting. With लव like the OGs theme, we wanted to slow things down and bring back the charm of old-school romance, where effort mattered and conversations weren’t rushed. SOCIAL has always been about belonging and real connections, and this Valentine’s, we’re inviting people to step away from screens and rediscover what love feels like offline.”

image

As part of the experience, guests can write handwritten postcards while waiting for their food and exchange notes the old-fashioned way. The idea is simple, whether you’re on a first date, with your partner, or just out with friends, sit across the table and share a moment that feels real.

A major highlight of the campaign is the limited-edition Valentine’s menu titled Do Dishon Ka Mel. Celebrating cross-cultural love stories through bold food pairings, the menu blends flavours from different regions with SOCIAL’s signature twist. Dishes include Sev Puri Toastada, bringing Puraani Dilli and Mexico together; Bhuna Ghost Cheese Tart; Chicken Biryani Burrito; and Andhra Chilli Paneer & Chicken Chopsuey.

Other special creations include Krapow Aglio Olio in plant-based, chicken, and lamb options, Kebab Paella, Cheeseburst Smash Burgers, and desserts like Snicker Samosa and Gajar Halwa Sizzler. The Valentine’s special menu will be available across SOCIAL outlets from 10th to 28th February. Select dishes will also be offered for delivery through Swiggy and Zomato for those celebrating at home.

Staying true to its community-first approach, SOCIAL will also host curated in-outlet experiences and events at select locations. Designed to be inclusive and warm, the celebration welcomes everyone: single, taken, or somewhere in between.

With लव like the OGs, SOCIAL reinforces its space as more than just a café-bar. This Valentine’s, the brand reminds guests that love doesn’t need an algorithm, just a table, a postcard, and a little effort.


Third Wave Coffee Unveils Limited-Edition Valentine’s Beverages Nationwide

Third Wave Coffee Unveils Limited-Edition Valentine’s Beverages Nationwide

By Hariharan U

Published on February 12, 2026

Third Wave Coffee is marking Valentine’s Day with a limited-edition beverage lineup crafted to celebrate connection and everyday indulgence. Launched nationwide on February 11, 2026, the seasonal range features four themed creations - La Vie en Rose Frappe, La Vie en Rose Latte, Red Velvet Milkshake, and Red Velvet Mocha Frappe - each designed to bring a playful yet comforting touch to coffee breaks.

The rose-inspired offerings lead with floral, creamy notes, where the La Vie en Rose Frappe blends delicate rose flavours with whipped cream and dehydrated rose petals, while the La Vie en Rose Latte offers a smoother, mellow sip with subtle sweetness. Complementing the floral profiles are dessert-style red velvet creations: the Red Velvet Milkshake delivers a rich, thick indulgence topped with whipped cream and velvet crumbs, and the Red Velvet Mocha Frappe combines bold coffee and cocoa with a decadent finish.

Priced from ₹305 onwards, the collection is positioned as an accessible festive treat. Available across all outlets till February 22, the range reflects the brand’s structured, insight-led approach to seasonal innovation, aligning menu development with cultural moments and evolving consumer preferences. Founded in 2016 by Sushant Goel, Anirudh Sharma and Ayush Bathwal, Third Wave Coffee has grown to over 200 cafés nationwide and continues to focus on a coffee-first experience driven by quality beans, accessible locations and technology-enabled engagement.

Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!

Subscribe to Hospitality news e-magazine for free and never miss an issue.

By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.

Advertise With Us

We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.