DSP Mutual Fund, Dentsu Creative & Falco Robotics Launch ‘Garuda Rakshak’ to Reunite Lost Children at Purna Maha Kumbh

DSP Mutual Fund, Dentsu Creative & Falco Robotics Launch ‘Garuda Rakshak’ to Reunite Lost Children at Purna Maha Kumbh

By Nishang Narayan

Published on January 26, 2025

The Purna Maha Kumbh, a once-in-144-years spiritual gathering, is set to welcome a record 400 million devotees this year. While this extraordinary festival reflects unity and devotion, it has a darker side—the frequent loss of children amidst the massive crowds. Past events have reported over 250,000 missing individuals, many of them children, raising critical concerns about safety and security.

In response to this urgent issue, DSP Mutual Fund, in partnership with Dentsu Creative Webchutney and Falco Robotics, has introduced Garuda Rakshak, a revolutionary drone-powered search-and-rescue system. Named after Garuda, the mythological protector bird, this innovative initiative combines technology, compassion, and precision to reunite lost children with their families.

image

How Garuda Rakshak Works

Garuda Rakshak’s unique system operates offline, overcoming the network congestion challenges typical of high-density events like the Maha Kumbh. It integrates low-frequency radio bands, satellite tracking, and drone automation to pinpoint missing children.

Here’s how it works:

  1. Activation via ID Band: Guardians can tap the child’s ID band at the Lost and Found Centre to activate the Garuda Rakshak system.
  2. Real-Time Tracking: Using geo-data from the wristband, drones quickly identify the child’s location.
  3. Visual Marker Deployment: The drone releases a color-coded marker in the sky, guiding rescuers to the child’s exact position.
  4. On-Ground Coordination: Simultaneously, the child’s details are transmitted to the on-ground rescue team, ensuring a swift and reliable recovery.

This seamless technology offers a lifeline for families navigating the chaos of the Kumbh, ensuring timely intervention and reunification.

image

Leadership Voices

Abhik Sanyal, Head of Marketing at DSP Asset Managers, remarked:
"At DSP Mutual Fund, we believe that meaningful investments go beyond monetary returns. Backing Garuda Rakshak aligns with our ‘Invest for Good’ philosophy, ensuring that the most valuable returns come in the form of safety, hope, and smiles."

Gurbaksh Singh, Chief Innovation Officer at Dentsu Creative, highlighted:
"By blending ancient wisdom with modern drone technology, we’ve crafted a solution that not only saves lives but also restores hope in moments of despair. It’s a testament to the transformative power of innovation driven by compassion."

Vishal Dixit, CEO of Falco Robotics, added:
"Garuda Rakshak is uniquely designed to address the complexities of high-density events like the Maha Kumbh. The integration of drone technology with offline navigation ensures that every child can be reunited safely with their loved ones."

image

A Step Toward Safety and Hope

Garuda Rakshak not only reflects the power of technology but also underscores the importance of collective responsibility during large-scale events. This pioneering effort aims to protect the most vulnerable and bring reassurance to millions of families attending the Purna Maha Kumbh.

For DSP Mutual Fund, Dentsu Creative Webchutney, and Falco Robotics, this initiative is a significant stride in merging technology with humanity, marking a new era in crowd safety and humanitarian innovation.


Qatar Executive Completes Fleet-Wide Starlink Installation

Qatar Executive Completes Fleet-Wide Starlink Installation

By Manu Vardhan Kannan

Published on November 13, 2026

Qatar Executive, the private jet charter division of Qatar Airways Group, has completed the installation of Starlink Wi-Fi across its entire fleet of Gulfstream G700 and Gulfstream G650ER aircraft. The upgrade brings high-speed internet connectivity to passengers across its ultra-long-range fleet, further strengthening the company's focus on technology and passenger experience.

With Starlink, passengers can access fast, low-latency internet throughout their journey. The service supports video conferencing, streaming, messaging and other business activities, even during some of the world's longest flights. In many cases, the onboard internet experience can match or exceed connectivity speeds available in homes and offices on the ground.

Starlink's global coverage also allows passengers to stay connected while flying over oceans, remote regions and international air corridors, offering a more seamless online experience across long-distance journeys.

The installation was part of an extensive fleet enhancement programme, with most of the work completed in-house by Qatar Executive Engineering and Qatar Airways Maintenance, Repair and Overhaul (MRO) teams. The project highlights the technical expertise and operational capabilities of teams across the Qatar Airways Group.

As one of the leading operators of ultra-long-range business jets, Qatar Executive continues to invest in technology that improves aircraft operations and passenger experience. Its fleet, led by the Gulfstream G700 and G650ER, connects major financial centres, business hubs and leisure destinations through non-stop long-haul and ultra-long-range flights.

The completion of the Starlink installation marks another step in the company's fleet modernisation plans. By combining its advanced aircraft with next-generation internet connectivity, Qatar Executive aims to help passengers travel longer distances while staying connected and productive throughout their journeys.


Air India Launches The Maharaja Shop to Expand Loyalty Rewards Beyond Travel

Air India Launches The Maharaja Shop to Expand Loyalty Rewards Beyond Travel

By Hariharan U

Published on November 9, 2026

Air India has expanded its Maharaja Club frequent flyer programme with the launch of The Maharaja Shop, a premium lifestyle marketplace that allows members to earn Maharaja Points through eligible purchases across a curated selection of Indian and international brands.

The platform extends the loyalty programme beyond air travel, giving members additional opportunities to build their points balance through everyday shopping. The accumulated Maharaja Points can be redeemed towards Award Flights and Cabin Upgrades on Air India.

The marketplace covers a range of lifestyle categories, including electronics, luggage, travel accessories, fragrances, home essentials, wellness, watches and jewellery. It features products from a curated portfolio of Indian and global brands, with complimentary shipping available on eligible orders.

The initiative adds a retail component to Maharaja Club, enabling members to earn travel rewards through purchases that are not directly related to flying. The platform is intended to create more frequent engagement with the loyalty programme while offering members additional ways to accumulate points.

Exclusive Air India Merchandise

Alongside its wider lifestyle marketplace, The Maharaja Shop features an exclusive collection of Air India merchandise available only through the platform.

Inspired by the airline's heritage and identity, the collection includes Maharaja magnets and collectibles, aircraft-inspired keychains, lapel pins, postcard sets, coaster sets and travel essentials. The range is aimed at frequent flyers, loyal members and collectors interested in Air India memorabilia.

Eligible purchases from the merchandise collection also allow members to earn Maharaja Points, extending the programme's rewards proposition to products connected with the airline's brand.

Sunil Suresh, Head of Loyalty, E-Commerce and Marketing, Air India, said the marketplace is an extension of the airline's vision to develop Maharaja Club into a lifestyle loyalty programme that rewards members beyond their travel journeys.

He added that bringing together a curated selection of brands would give members more opportunities to earn points through everyday spending. The platform will also serve as the exclusive destination for Air India merchandise, offering members access to branded products beyond the airline's travel services.

Expanding the Maharaja Club Ecosystem

Maharaja Club members can currently earn points through Air India, Air India Express and more than 100 partners across airlines, hospitality, retail, lifestyle and financial services.

Members can redeem their points for flights on Air India and Air India Express, as well as on 25 Star Alliance partner airlines. The programme also offers tier-based privileges and access to more than 1,100 airport lounges worldwide.

The Maharaja Shop is available exclusively to Maharaja Club members. Travellers who are not yet enrolled can join the programme to access the marketplace and begin earning eligible points on their purchases.

The launch adds another earning channel to Air India's loyalty ecosystem, connecting retail purchases with future travel benefits.

Explore the platform: The Maharaja Shop


Six Senses Bhutan Invites Travellers to a Slower Festive Season Across Five Lodges

Six Senses Bhutan Invites Travellers to a Slower Festive Season Across Five Lodges

By Hariharan U

Published on November 2, 2026

As the festive season approaches, Six Senses Bhutan is inviting travellers to exchange crowded itineraries for a slower journey through the kingdom's Himalayan landscapes, cultural traditions and spiritual heritage. Spread across five lodges in Bhutan's western and central valleys, the collection brings together nature-led stays, local experiences, destination dining and wellness programmes.

Each lodge offers a distinct setting and interpretation of Bhutan's landscape. In Thimphu, Six Senses Thimphu, known as the Palace in the Sky, is surrounded by apple orchards and pine forests. In Punakha, the Flying Farmhouse sits amid rice fields in one of the country's warmer valleys.

At Paro, the Stone Ruins lodge is set within 12th-century stone ruins, while Bumthang's Forest in a Forest setting brings guests closer to the surrounding pine forests and river valley. Together, the five lodges offer different perspectives on Bhutan's natural and cultural character.

Cultural Encounters and Experiences Across the Valleys

At Paro, guests can experience Chubjakha Ruins Regale, a candlelit destination dining experience inspired by medieval Bhutan. The evening combines specially crafted cocktails, a Bhutanese menu prepared over an open fire and traditional masked-dance performances.

The lodge also provides a base for an early start to the climb to Taktsang Lhakhang, widely known as Tiger's Nest Monastery, one of Bhutan's most recognised spiritual landmarks.

In Gangtey, the Phobjikha Valley offers a different experience. The valley becomes the winter habitat of endangered black-necked cranes arriving from Tibet each October. Inspired by a traditional birdwatching bridge, the lodge offers views across the landscape, while walking trails and cycling routes allow guests to explore the valley and its conservation environment.

Local Flavours and Wellness

The connection with Bhutanese culture extends to the dining programme through Six Senses' Eat With Six Senses philosophy, which focuses on natural ingredients and wholesome, locally sourced produce.

Guests can explore local food traditions through experiences such as mushroom foraging with a local chef. Other cultural activities include butter lamp lighting ceremonies with monks and visits to monasteries that remain central to Bhutan's spiritual life.

Wellness is another part of the experience, with programmes incorporating sunrise meditation, yoga, holistic spa treatments and traditional Bhutanese hot stone baths.

A Different Approach to Festive Travel

Rather than positioning the festive season around packed schedules and conventional celebrations, Six Senses Bhutan presents an alternative centred on time in nature, cultural discovery and personal well-being.

Travellers can explore all five valleys as part of a wider journey or choose a single lodge for a more focused retreat. Across the collection, the emphasis remains on experiencing each destination at its own pace, through its landscape, traditions and local communities.

For those looking to close the year with a quieter holiday, the five-lodge experience offers a way to discover Bhutan beyond its familiar landmarks, while making space for rest, reflection and meaningful encounters.

Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!

Subscribe to Hospitality news e-magazine for free and never miss an issue.

By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.

Advertise With Us

We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.