Exploring Karnataka's Cultural Tapestry at IITM Hyderabad 2023

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Exploring Karnataka's Cultural Tapestry at IITM Hyderabad 2023

By Author

Published on December 12, 2023

Karnataka Tourism recently took center stage at IITM Hyderabad, enchanting attendees with a vivid showcase of its cultural heritage, architectural marvels, delectable cuisine, and breathtaking wildlife. From December 1st to 3rd, 2023, at stand P7 in People’s Plaza, the event unfolded as a visual journey into the diverse beauty of Karnataka—a state renowned for its lively traditions, historical landmarks, and culinary delights.

Attendees were immersed in Karnataka’s architectural treasures, featuring ancient temples, intricate carvings, and iconic landmarks like the UNESCO World Heritage Sites of Hampi, Pattadakal, and Hoysala temples in Belur, Halebidu, and Somanathapur. Majestic forts such as Bidar Fort and Bellary Fort, serene hill stations like Coorg, Chikmagalur, Sakaleshpura, and Kodachadri, vibrant festivals like Ugadi, Dasara, and Makar Sankranti, and a culinary journey through Karnataka’s delightful dishes like Bisi Bele Bath, Dosa, and Mysore Park were spotlighted. Interactive sessions and engaging exhibits transported visitors into Karnataka’s historical wonders, scenic landscapes, and rich cultural legacy.

Nature enthusiasts were captivated by the diverse wildlife of Karnataka, with images and videos showcasing majestic tigers, graceful elephants, and vibrant birdlife inhabiting the state’s lush forests.

Represented by Mr. Janardhan H P, Joint Director of Karnataka Tourism, alongside various tourism service providers, Karnataka Tourism underscored the comprehensive tourism experiences available in the state. Collaborators included The Aurum Hotels & Resorts, Tripbanao, Five Sanctuaries Safari LLP, Hotel Malligi Private Limited, Mysore International Travel Pvt. Ltd, Intersight Tours & Travels (P) Ltd, The Yellow Bamboo Resort (Green Fields), Niraa Wellness, Hotel VBR Grand INN, BookForUs, Turquoise Holidays, SBIT Travels Pvt. Ltd, in addition to the Department of Tourism, Government of Karnataka, Karnataka State Tourism Development Corporation Ltd, and Jungle Lodges & Resorts Limited.

Visitors to the Karnataka Stand included notable personalities like Ms. Rakhee Kankaria, Chairperson, Tourism Committee, FKTCCI; Mr. Krupakar Ravipati, India Tourism; Ms. Sujana Kumar, TOAT; Mr. Pawan Jain, Rajasthan Tourism; Ms. Madhumati Rathod, Maharashtra Tourism; Mr. Valmiki Kishan, SKAL; Mr. Monik Dharamshi, SKAL; and Mr. Rajesh Philip, ANTO.

The event also facilitated B2B interactions, allowing Karnataka Tourism to engage with travel enthusiasts, industry professionals, and potential collaborators from Hyderabad. Discussions delved into ecotourism, heritage tourism, adventure tourism, and wildlife tourism, fostering collaboration and knowledge exchange.

Karnataka Tourism's successful participation at IITM Hyderabad reaffirms its commitment to preserving and promoting cultural heritage while positioning itself as a premier tourism destination. With its rich history, diverse attractions, warm hospitality, and abundant wildlife, Karnataka beckons travelers seeking an authentic and enriching experience.

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Etihad and Vietnam Airlines Announce New Codeshare and Loyalty Partnership

By Manu Vardhan Kannan

Published on November 23, 2025

Etihad Airways and Vietnam Airlines have taken their partnership forward with the launch of a new codeshare agreement. This move builds on Etihad’s recently introduced Abu Dhabi–Hanoi service, creating smoother travel options between the UAE and Vietnam.

With this partnership, Etihad guests can now book onward journeys to major domestic destinations in Vietnam as well as popular cities across Asia, all on a single ticket. Travellers also benefit from one check-in and automatic baggage transfer, making Abu Dhabi an easy connection point to the Middle East, Europe, and Africa.

Arik De, Chief Revenue and Commercial Officer, Etihad Airways, said: "This partnership with Vietnam Airlines delivers significant value to our guests by unlocking access to some of Asia's most dynamic and popular destinations. Our new Abu Dhabi-Hanoi service has been warmly received, and this codeshare agreement transforms it into a gateway to Vietnam's most exciting cities. Combined with our frequent flyer partnership, which enables loyalty members of both airlines to earn and redeem miles across our combined global networks, this collaboration underscores our commitment to providing our guests with greater flexibility, broader reach, and superior travel experiences."

From Vietnam Airlines’ perspective, this collaboration builds on the Memorandum of Understanding signed earlier. Nguyen Quang Trung, Director of Corporate Planning and Development, Vietnam Airlines, said: “Vietnam Airlines is pleased to advance our partnership with Etihad Airways through this new codeshare agreement, following the Memorandum of Understanding signed in 2024. The collaboration offers seamless access to Etihad’s network across the Middle East, Europe, and Africa, while allowing more travellers to experience Vietnam Airlines’ signature warmth and hospitality. Together with our expanded frequent-flyer partnership, this agreement enhances convenience, broadens destination choices, and strengthens tourism and economic ties between Vietnam and the UAE.”

The rollout of the codeshare will take place in phases. As it expands, passengers of Vietnam Airlines will gain access to six destinations beyond Abu Dhabi, Athens, Addis Ababa, Bahrain, Muscat, Cairo, and Istanbul, opening up a wider network across the Middle East, Europe, and Africa through Etihad’s strong connectivity.

Etihad and Vietnam Airlines already have a frequent flyer partnership in place. Launched in July 2025, it allows Etihad Guest and Lotus Miles members to earn and redeem miles across both airlines’ networks. This loyalty integration adds more value to the newly announced codeshare, giving travellers broader options and smoother travel experiences.