Miss World 2023 Beauty Divas Boost MICE Tourism in Kashmir

By Author

Published on September 4, 2023

A group of international beauty queens, including Miss World Karolina Bielawska, recently graced the picturesque landscapes of Kashmir as a prelude to the Miss World pageant 2023. This visit, organized by the Tourism Department in collaboration with the Rouble Nagi Art Foundation, holds great promise for the Meetings, Incentives, Conferences, and Exhibitions (MICE) tourism sector in the region.

When global beauty icons like these visit a destination like Kashmir, it draws substantial media attention, both nationally and internationally. This increased visibility not only showcases Kashmir as a safe and attractive location for various events, including MICE tourism but also alters the perception of the region from a conflict-ridden area to a peaceful and hospitable one. This perception shift is vital in attracting business and corporate travelers for conferences and meetings.

Moreover, high-profile visits like these often lead to investments in infrastructure development to accommodate such events. This includes improvements in conference facilities, hotels, transportation, and other amenities crucial for MICE tourism. The beauty divas also have extensive networks in the business and entertainment industries, potentially resulting in collaborations, partnerships, and event sponsorships that can further boost MICE tourism.

This positive development not only contributes to the economy by generating income but also creates significant employment opportunities in the hospitality and related sectors such as accommodation, food and beverage, convention services, transportation, tourism, and entertainment.

Kashmir's natural beauty, rich culture, and history have always made it an attractive destination for events. When global icons choose Kashmir, it sets a trend and encourages others to consider the region for their events. MICE tourism, a sub-segment of business travel, not only involves meetings but also leisure activities. Business executives attending meetings often explore tourist spots, making this segment attractive for high-end travelers.

With the right investments in luxury hotels, infrastructure at tourist spots, quality restaurants, cafes, and other top-class amenities, Kashmir has the potential to become a top MICE destination, not just in India but globally.

In recent years, the MICE industry has been recognized as a significant market segment and a contributor to national economies. It not only boosts income generation but also generates employment opportunities. This visit by the beauty divas heralds a positive shift in Kashmir's tourism landscape, positioning it as a global destination for events and conferences.

Kashmir's transformation in the tourism sector has been possible due to focused leadership from Prime Minister Narendra Modi, Home Minister Amit Shah, and the continuous guidance of Lt. Governor Manoj Sinha. Their efforts have led to a significant turnaround in the tourism scenario, showcasing Kashmir's unity in diversity and its potential to shine on the global tourism stage.

The visit of Miss World 2023 Beauty Divas to Kashmir is not only a testament to the region's allure but also a beacon of hope for the burgeoning MICE tourism sector. It's a step towards redefining Kashmir's image and inviting the world to experience its beauty and hospitality, making it a global destination for both leisure and business travelers.

Image Source: Social Media

Dook International: Revolutionizing CIS Travel for Over 15 Years

By Nishang Narayan

Published on February 22, 2025

For over 15 years, Dook International has been a trusted name in CIS travel, offering seamless travel experiences across Azerbaijan, Georgia, Russia, Armenia, Kazakhstan, Kyrgyzstan, and more. What started as a modest venture in Uzbekistan has now grown into a leading travel agency, with an extensive network of 10,000+ travel agents and offices across nine countries.

A Legacy of Trusted Travel Solutions

Dook International has proudly served over 500,000 travelers and 500+ corporate clients through its MICE (Meetings, Incentives, Conferences, and Exhibitions) segment. The company’s commitment to delivering exceptional service has cemented its reputation as a go-to travel partner for CIS destinations.

"Travel is about more than just visiting new places; it's about creating lifelong memories. For 15 years, we've been dedicated to making CIS travel easy and unforgettable for our clients," said Gopal Kapoor, Director of Dook International.
"As we continue to grow and innovate, our mission remains to provide extraordinary travel experiences that inspire and connect people worldwide."

Strategic Expansion with Ease My Trip

To meet the evolving demands of modern travelers, Dook International has partnered with Ease My Trip, further expanding its market reach and enhancing its service offerings.

Operating from its registered office in Delhi, the company boasts a dedicated team of 250+ employees, working tirelessly to craft unique and personalized travel experiences.

The Road Ahead

As Dook International looks to the future, it remains committed to exploring new destinations, enhancing travel experiences, and strengthening its foothold in the CIS region and beyond. With innovation and customer satisfaction at its core, the company continues to set new benchmarks in the travel industry.

Luxeglamp Unveils Luxe Chateau: India's First Double-Glass Glamp at Kodaikanal

By Nishang Narayan

Published on February 18, 2025

Luxeglamp, the pioneers in luxury glamping in India, has introduced a groundbreaking concept with the launch of the Luxe Chateau—India’s first double-glass glamping domes. Nestled at Luxeglamp’s eco-resort in Kodaikanal, these innovative Luxe Chateaus offer guests an immersive 360° view of the surrounding forests and starry skies, providing a truly unique stay.

The glass domes, designed for both luxury and sustainability, offer excellent sun protection, wind resistance, and warmth preservation, ensuring a cozy stay no matter the weather. Whether you're admiring the tranquil landscape or gazing at the stars, the transparent glass structure creates an uninterrupted connection to nature, allowing guests to sleep under the stars and wake up to one of the most breathtaking sunrises in Kodaikanal.

Antony Thomas, the CEO and founder of Luxeglamp, expressed his excitement, saying, "We wanted to elevate our guests’ connection with nature. Our new Glass Glamps offer an all-encompassing experience where guests can sleep under the stars and wake up to one of the most beautiful sunrises in Kodaikanal—all while staying warm and cozy."

For couples seeking a romantic escape, Luxeglamp offers a variety of exclusive experiences, including a floating breakfast in the infinity pool, an afternoon tea experience, a guided scenic horseback ride, and an intimate candlelit dinner under the stars with a specially curated 5-course gourmet meal. Guests can also enjoy a private sauna or unwind by a cozy campfire in the evening, adding to the enchanting atmosphere of their stay.

The interiors of the Luxe Chateaus are minimalist and nature-inspired, reflecting the rustic charm of the Wild West. Private decks provide the perfect spot for outdoor relaxation, while eco-friendly amenities enhance the sustainable luxury experience. This new concept continues Luxeglamp’s mission of combining comfort with sustainability, ensuring an unforgettable experience for nature lovers and travelers seeking something extraordinary.

The Luxe Chateaus are built with double-glazed, insulated glass, which helps maintain the internal temperature, reducing the need for artificial heating or cooling. This energy-efficient design contributes to a lower carbon footprint, allowing guests to enjoy their stay while being mindful of environmental impact. The glass domes blend seamlessly into the landscape, ensuring that the beauty of nature is preserved without visual pollution.

Building on the success of the Luxe Chateau, Luxeglamp plans to expand its glamping offerings with more thematic experiences across locations in Kerala and Tamil Nadu, solidifying its position as a leader in eco-friendly luxury glamping.

About Luxeglamp Eco-resorts L.L.P

Luxeglamp Eco-resorts L.L.P is India’s first luxury glamping provider, offering a glamorous yet eco-friendly way to immerse in nature. Located in Kerala and Tamil Nadu, Luxeglamp combines stunning panoramic views with exceptional amenities that focus on environmental conservation and minimal ecological footprint. With cozy rooms, hot tubs, private patios, and delicious food, each Luxeglamp site ensures a one-of-a-kind experience. The company is dedicated to harmoniously blending nature with hospitality, allowing guests to indulge in luxury while embracing the natural world. For more information, visit www.luxeglamp.com.

Jammu & Kashmir Tourism Showcases Unmatched Beauty at IITM Kolkata

By Author

Published on February 17, 2025

In a significant effort to boost tourism through a nationwide promotional campaign, the Department of Tourism, Jammu & Kashmir, participated in the India International Travel Mart (IITM) Kolkata.

On the sidelines of IITM Kolkata, a team from J&K Tourism, led by Additional Secretary Owais Mushtaq, engaged extensively with the media fraternity of Kolkata and held meetings with leading travel trade operators from the eastern region. The team showcased the immense tourism potential of Jammu & Kashmir, a region blessed with unparalleled natural beauty—ranging from vast meadows and lush forests to snow-capped mountains, pristine lakes, and breathtaking valleys.

The delegation included Mr. Owais Mushtaq (Additional Secretary, Tourism), Ms. Savita Chouhan (Deputy Director, Tourism Jammu), Mr. Nasir Mehmood (Deputy Director, Tourism Kashmir), and Dr. Ahsan Ul Haq (Officer-In-Charge, J&K Tourism Office, Kolkata). During IITM, they provided insights into the diverse tourism offerings of the Union Territory, highlighting Pilgrim Tourism for devotees visiting Vaishno Devi and Amarnath, as well as Adventure Tourism, which includes trekking, white-water rafting, skiing, mountaineering, and paragliding. Additionally, they emphasized the rich heritage of Leisure Tourism, which has been a hallmark of J&K for centuries.

During the event, Mr. Owais Mushtaq delivered a detailed presentation outlining the extensive range of tourism products and services available in Jammu & Kashmir. He also highlighted the department’s continuous efforts to enhance visitor experiences and promote responsible tourism.

The delegation extended a warm invitation to media representatives to visit Jammu & Kashmir and experience firsthand its diverse tourism offerings. They assured attendees that J&K is one of the safest destinations for tourists, boasting a zero-crime rate against visitors and being recognized as one of the safest places for women travelers globally.

Furthermore, the team emphasized that Jammu & Kashmir offers distinct scenic beauty across all seasons, with each destination transforming uniquely throughout the year—whether in the vibrant bloom of spring, the golden hues of autumn, or the snow-covered landscapes of winter.

The team also highlighted the remarkable surge in tourist arrivals in recent years, reflecting Jammu & Kashmir’s growing prominence as a premier travel destination. In 2022, the Union Territory welcomed 1.88 crore tourists, followed by 2.11 crore in 2023, and an impressive 2.37 crore in 2024. This consistent increase in footfall underscores the region’s unmatched natural beauty, enhanced tourism infrastructure, and the successful efforts of the J&K Tourism Department in promoting the destination.

With its strong presence and impactful promotional campaigns, Jammu & Kashmir Tourism continues to lead the way in India's tourism sector, emerging as a frontrunner at the IITM Kolkata event.

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