MONIN has officially introduced its premium Paragon range to India during the much-anticipated India Bartender Week (IBW) 2025, held at Le Meridien, Gurugram, on February 26-27. This exclusive event, a part of Worldwide Bartender Week, provided an ideal setting to showcase the new range, which includes White Penja Pepper from Cameroon and Timur Berry from Nepal - two rare botanical ingredients developed in collaboration with renowned mixologist Alex Kratena.

Led by industry veterans like Vikram Achanta, Minakshi Singh, and Yangdup Lama, IBW serves as a hub for bartenders, beverage professionals, and thought leaders to exchange ideas and explore innovations in the craft of mixology.

MONIN’s Paragon range brings a fresh perspective to the world of cocktails. The White Penja Pepper offers a unique mentholated aroma, while the Timur Berry introduces a citrusy, peppery kick, giving bartenders new tools to elevate their creations.

“We are thrilled to introduce Paragon at India Bartender Week 2025, where innovation takes center stage,” said Germain Araud, Managing Director at MONIN India. “This launch allows bartenders to experiment with bold, high-quality botanicals that enhance cocktail flavors like never before.”

MONIN’s participation in IBW 2025 aligns with its mission to support and inspire the hospitality industry, both in India and globally. As an official partner of Worldwide Bartender Week, MONIN continues to contribute to conversations about the evolving landscape of mixology and beverage craftsmanship.

Paragon is now available through MONIN India’s distribution network, making it accessible to bartenders and mixology enthusiasts across the country.

For more details on Paragon, IBW, or MONIN’s offerings, visit www.monin.in.

About MONIN: Established in 1912, MONIN is a globally renowned French brand specializing in premium beverage solutions. With over 200 unique flavors, MONIN has been a trusted choice for bartenders, baristas, and chefs, offering high-quality, innovative ingredients that inspire creativity. Committed to sustainability and authenticity, MONIN continues to set new standards in the beverage industry.

About MONIN India: Since establishing its R&D center in Hyderabad in 2019, MONIN India has made significant strides in expanding its presence. With an upcoming INR 350+ crore manufacturing facility in Telangana set to launch by the end of 2025, the brand continues to invest in local talent and industry growth. Initiatives such as the MONIN Cup, MONIN Creativity Coffee Cup, and Experience Studios in major cities further reinforce MONIN’s dedication to empowering the hospitality sector.