Nature Positive Report Ushers Collaborative Era in Tourism

Nature Positive Report Ushers Collaborative Era in Tourism

By Nithyakala Neelakandan

Published on April 23, 2024

In a groundbreaking move, key players in the global Travel & Tourism sector have come together to address biodiversity loss. The recently unveiled “Nature Positive Travel & Tourism in Action” report, launched on Earth Day 2024, marks a significant milestone in the industry's commitment to sustainability. Spearheaded by the World Travel & Tourism Council (WTTC), the World Tourism Organization (UN Tourism), and the Sustainable Hospitality Alliance, this report outlines a comprehensive plan to support nature-positive tourism.

For years, the UN Tourism has championed the integration of tourism into broader biodiversity agendas. This new collaboration signifies a robust framework for sustainable practices, emphasizing the collective responsibility of the industry in conserving biodiversity. With over 30 case studies showcasing inspiring initiatives from around the globe, the report provides actionable insights for businesses, governments, and civil society groups.

Julia Simpson, WTTC President & CEO, highlights the transformative potential of this partnership, calling it a movement towards integrating environmental stewardship into travel experiences. She said, “This report is not merely a publication but a movement towards integrating environmental stewardship into the core of travel experiences. Our sector's reliance on nature, coupled with our expertise in creating inspiring and memorable experiences, means we are ideally placed to be guardians of nature.”

Mr. Zurab Pololikashvili, Secretary-General of UN Tourism, said, “For years, UN Tourism has been at the forefront of integrating tourism into the broader UN biodiversity agenda, including supporting the work of the Secretariat of the Convention on Biological Diversity (CBD). This pivotal new collaboration among key global players sets a robust framework for sustainable practices that not only drive significant impact but also exemplify the power of united efforts in conserving biodiversity.”

Glenn Mandziuk, Sustainable Hotel Alliance CEO, said “The Alliance is proud to contribute to and collaborate on this insightful and action-orientated report which will bring tangible change to destinations around the world, supporting biodiversity.  Nature underpins our society, economies and indeed our very existence. The hospitality industry is today a leader amongst industries in its Nature Positive approach and this report signifies how much our industry understands the true value of nature.”

The Nature Positive Tourism approach aims to equip the sector with tools and frameworks to foster sustainable practices. By prioritizing “net positive for nature,” the partnership seeks to drive tangible change in destinations worldwide. The report encourages both travel providers and travelers to embark on journeys that contribute to the preservation of natural treasures.

The release of the “Nature Positive Travel & Tourism in Action” report signals a new era of collaboration and commitment to sustainability in the Travel & Tourism sector. As the industry embraces nature-positive practices, it reaffirms its role as stewards of nature, paving the way for a more resilient and responsible future.


Sri Lanka Launches Three-City Roadshow Across Southern India

Sri Lanka Launches Three-City Roadshow Across Southern India

By Hariharan U

Published on October 4, 2025

Sri Lanka Tourism is intensifying its efforts to attract Indian travellers with a three-city roadshow series across Southern India. Scheduled for Madurai, Coimbatore, and Chennai on October 6, 8, and 10, 2025 respectively, the initiative will highlight Sri Lanka’s diverse tourism offerings and strengthen ties with the Indian travel industry.

Organised by the Sri Lanka Tourism Promotion Bureau (SLTPB) and the Sri Lanka Convention Bureau (SLCB), the roadshows will feature B2B sessions and networking evenings designed to showcase Sri Lanka as a year-round destination for all types of travellers. The events will introduce Indian travel agents and industry professionals to Sri Lanka’s tourism sector, its vibrant attractions, and growing opportunities for leisure and MICE travel.

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“This initiative underscores Sri Lanka’s commitment to strengthening its position as a preferred destination for Indian travellers, offering a blend of breathtaking landscapes, rich culture, and world-class hospitality,” said the delegation led by Mr. Vijitha Herath, Minister for Foreign Affairs, Foreign Employment, and Tourism, and Prof. Ruwan Ranasinghe, Deputy Minister of Tourism.

The delegation includes over 40 stakeholders from across Sri Lanka’s tourism industry, including destination management companies, hotels, resorts, tour operators, and service providers. Each city’s event will host over 200 participants, comprising Indian travel agents, industry leaders, and media representatives.

Adding a vibrant touch to the experience, a Sri Lankan cultural dance troupe will perform at each venue, offering guests a glimpse into the island’s rich heritage and traditions.

About SLTPB & SLCB

The Sri Lanka Tourism Promotion Bureau is the government agency responsible for marketing and promoting Sri Lanka as a travel destination. Working closely with the Sri Lanka Tourism Development Authority, SLCB, and other stakeholders, SLTPB aims to position Sri Lanka as South Asia’s leading tourist destination.

The Sri Lanka Convention Bureau focuses on promoting MICE (Meetings, Incentives, Conferences, and Exhibitions) travel to Sri Lanka. With world-class venues and improved accessibility, SLCB facilitates event planning for international corporations, associations, and incentive houses. India remains a key market for the bureau’s promotional activities.

Both organisations operate under the Ministry of Foreign Employment, Foreign Affairs & Tourism of Sri Lanka, combining efforts to promote the country’s leisure and business tourism offerings.


Centrum Air to Launch Direct Delhi–Tashkent Flights from October 3

Centrum Air to Launch Direct Delhi–Tashkent Flights from October 3

By Manu Vardhan Kannan

Published on October 3, 2025

Centrum Air, represented in India by Aeroprime Group as its exclusive General Sales Agent (GSA), will commence direct flights between Delhi and Tashkent starting October 3, 2025. The twice-weekly service, operating on Tuesdays and Fridays, is designed to enhance air connectivity, tourism, trade, and cultural exchanges between India and Uzbekistan.

The official launch event, hosted by Aeroprime Group, was attended by His Excellency Sardor Rustambaev, Ambassador of Uzbekistan to India, along with senior dignitaries, embassy officials, media representatives, and trade partners.

Adil Mirza Khalmirzaev, GSA Department Head and Business Development Director at Centrum Air, stated that the airline is responding to growing demand for direct India–Uzbekistan connectivity. Plans are underway to expand routes from Hyderabad and Bengaluru to Tashkent by summer 2026, while Mumbai expansion will be considered based on market demand.

Abhishek Goyal, CEO & Executive Director, Aeroprime Group, highlighted that the Delhi–Tashkent route is part of a broader plan to expand Centrum Air’s presence in India, opening pathways for travelers to Central Asia and Europe.

Uzbekistan, known for its Silk Road heritage, cultural landmarks, and hospitality, is expected to benefit from improved accessibility. The new service aims to support both leisure travel and trade, strengthening cultural and economic ties between the two nations.

Centrum Air’s launch reflects growing opportunities in air connectivity and provides Indian travelers with affordable fares, convenient schedules, and a comfortable travel experience on the Delhi–Tashkent corridor.


Akasa Air Expands ‘Pets on Akasa’ Service with More Cabin Slots and Flexible Bookings

Akasa Air Expands ‘Pets on Akasa’ Service with More Cabin Slots and Flexible Bookings

By Manu Vardhan Kannan

Published on October 3, 2025

Akasa Air has announced significant enhancements to its ‘Pets on Akasa’ service, offering greater flexibility and convenience for passengers travelling with pets. Starting immediately, the airline will allow two pets in the cabin per flight, up from the earlier limit of one, and has reduced the booking window to 24 hours before departure.

Since its launch in November 2022, over 8,500 pets have travelled with Akasa Air across its domestic network, highlighting the rising demand for pet-friendly air travel in India. Customer feedback has shaped several service upgrades, including extending pet travel certificate validity to 15 days and increasing the maximum cabin weight (pet plus carrier) to 10 kg.

Passengers with pets enjoy additional benefits, such as pre-booked window seats, priority check-in, baggage delivery, and first boarding options. Akasa Air staff across call centres, airport counters, and in-flight teams have undergone specialised training to ensure the safety and comfort of pets and owners.

The airline has also partnered with Umeed for Animals Foundation, a Gurgaon-based non-profit, to follow best practices in animal care and safety. Pets on Akasa is now available on flights to 24 domestic cities, including Mumbai, Delhi, Bengaluru, Chennai, Kochi, Hyderabad, Kolkata, Guwahati, Lucknow, and Goa. Bookings can be made via the Akasa Air Care Centre or by contacting pets@akasaair.com.

Akasa Air operates a modern fleet featuring USB ports, spacious seating, and its onboard dining service, Café Akasa, along with accessibility-focused initiatives like Braille menus and safety cards. These enhancements underscore Akasa Air’s commitment to inclusive travel and its growing role in shaping pet-friendly air journeys across India.

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