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By Manu Vardhan Kannan
Published on July 3, 2025
Samosa Singh, India’s beloved quick-service restaurant (QSR) brand known for reinventing the humble samosa, has rolled out a fresh brand identity featuring a new logo, refreshed menu, and a renewed commitment to health-conscious indulgence.
The rebranding marks a significant step in Samosa Singh’s journey, blending tradition with innovation to serve snacks that are healthier, tastier, and crispier—without compromising on the nostalgic flavours customers love.
The new logo is sleek, contemporary, and globally appealing. With cleaner lines, refined typography, and a bolder moustache motif that nods to the brand’s rooted Indian personality, the design reflects a confident yet approachable vibe. It also positions Samosa Singh to better resonate with a health-aware and visually-driven audience.
“This moment is incredibly special for us. We’re unveiling not just a new look and menu, but a renewed commitment to what Samosa Singh truly stands for — food that is healthier, tastier, and crispier, without losing its soul,” said Nidhi Singh, Co-founder, Samosa Singh.
The menu revamp brings a perfect balance between traditional recipes and modern sensibilities, crafted with better-for-you ingredients and mindful cooking techniques. Designed to appeal to Gen Z’s adventurous palate while also comforting millennial nostalgia, the new offerings keep Samosa Singh relevant in today’s fast-changing food landscape.
In addition, the brand has introduced quirky, Instagrammable packaging made from high-quality, sustainable materials—a move aimed at attracting eco-conscious and social media-savvy customers. The colourful and fun visual appeal of the packaging enhances the snack experience, making it both photogenic and planet-friendly.
“This isn’t just a cosmetic change—it’s a bold step towards building a brand that’s thoughtful, relatable, and future-ready,” added Shikhar Veer Singh, Co-founder of Samosa Singh. “We’re confident this refreshed identity will connect with loyal fans and new snack lovers alike.”
With consistent branding across platforms, from physical packaging to digital presence and merchandise, Samosa Singh’s evolution reflects its customer-first approach and forward-looking vision.
Whether you’re a long-time fan or trying it for the first time, the all-new Samosa Singh promises the same soul-warming crunch with a fresher, healthier twist—now in a look that’s as vibrant as the flavours it delivers.
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Published on September 23, 2025
The Leela Gandhinagar offered guests a festive culinary experience with its specially curated Navratri Thali, designed to celebrate both the spiritual and gastronomic essence of the nine-day festival.
The thali featured a variety of satvik delicacies, including sabudana vada, sago cutlets, paneer makhni, khatta meetha kaddu, samak rice, and kuttu puri, providing a wholesome and nourishing meal. Festive desserts such as rajgira laddoo and sabudana kheer completed the offering, creating a delightful conclusion to the meal.
Garba enthusiasts especially appreciated the thali, enjoying a fulfilling meal before and after the vibrant dance festivities. This initiative highlighted The Leela Gandhinagar’s dedication to honouring cultural traditions through authentic and thoughtfully crafted culinary offerings.
WelcomHotel by ITC Hotels, Richmond Road, Bengaluru, is inviting guests to celebrate Navratri with a specially curated Navratri Thali, available for both dine-in and takeaway.
The festive thali brings together an assortment of seasonal, vrat-friendly dishes crafted to offer an authentic dining experience. Guests can relish delicacies such as Quinoa Shakarkandi Shikampuri Kebabs, Kuttu Palak Patta Chat, Chatpati Dhabi Arbi, Sabudana Singhdana Khichdi, Kashiphal Gulabjamun ki Sabzi, Srikhand, Rasgulla, Gulab aur Anaar ki Lassi, along with many more festive favourites.
Visitors can enjoy the thali in the elegant ambience of WelcomCafe Jacaranda, beautifully decorated to reflect the spirit of Navratri, or choose the comfort of their home by ordering via Swiggy and Zomato.
Navratri Thali at WelcomCafe Jacaranda
Dates: 22nd September – 5th October
Lunch: 12:30 pm – 3:00 pm
Dinner: 7:30 pm – 11:30 pm.
By Hariharan U
India’s much-loved snacks and dining brand, Haldiram’s, has rolled out its festive campaign, ‘Swaad Bhari Navratri’, offering a thoughtfully curated menu for the nine days of Navratri. The special collection blends rituals with taste, giving devotees a wide variety of vrat-friendly dishes to enjoy during the celebrations.
The menu features a mix of light snacks and hearty meals designed to suit fasting traditions. Some highlights include Kurkuri Sabudana Tikki, Sabudana Papdi Chaat, Singhara Paneer Pakoda, along with elaborate offerings like Navratri Tandoori Sizzler, Vrat Aloo Sabji Combo, and Singhara Parantha. For those with a sweet tooth, festive favourites such as Ghiya Halwa and Sweet Potato Halwa add the perfect finishing touch.
Sharing his thoughts on the launch, Kailash Agarwal, President, Retail, Haldiram’s, said, “At Haldiram’s, we trust that food binds hearts in every celebration. To comfort the devotees during this auspicious time of celebrating Navratri with their dear ones, our ‘Swaad Bhari Navratri’ menu has combined traditional vrat-friendly ingredients with Haldiram’s signature flavours to create offerings that are both comforting and indulgent.”
The ‘Swaad Bhari Navratri’ menu is available at Haldiram’s restaurants across North India, and customers can also order it through Zomato for home delivery.
With its festive warmth and vrat-friendly dishes, Haldiram’s once again reinforces its place as a brand that celebrates India’s traditions with taste and innovation.
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