The Apurva Kempinski Bali has set a new standard in Indonesia's luxury hospitality sector by becoming the first hotel in the country to receive the Global Sustainable Tourism Council (GSTC) Certification. 

The GSTC is a globally respected organization that promotes best practices in sustainable tourism through rigorous standards. Their certification process evaluates four key pillars: Sustainable Management, Social Impact, Cultural and Community Preservation, and Environmental Stewardship. The Apurva Kempinski Bali's achievement underscores its dedication to these principles.

Sustainability is at the core of The Apurva Kempinski Bali's brand strategy, aligning with the United Nations' Sustainable Development Goals. The GSTC certification process, conducted by Control Union, involved a comprehensive audit that highlighted the resort's effective sustainability management. The resort integrates ethical business practices and has a dedicated ESG (Environmental, Social, and Governance) team to continuously monitor and enhance sustainable initiatives.

One of the key areas of focus for The Apurva Kempinski Bali is maximizing social and economic benefits for the local community. The resort has achieved a significant milestone by hiring 21.7% of its staff from surrounding communities as of December 2023. Additionally, the resort's Sustainable Agriculture program, in partnership with the Samsara Living Museum, educates local farmers on eco-farming techniques. This initiative not only meets the hotel's high standards for kitchen supplies but also creates direct supply relationships, eliminating middlemen and fostering a more sustainable economy.

Cultural heritage preservation is another cornerstone of The Apurva Kempinski Bali's sustainability efforts. The resort is a vibrant showcase of Indonesian culture, with its staff and performers embodying the nation's rich traditions. Annual campaigns and collaborations with various partners help curate unique guest experiences that celebrate Indonesia's cultural heritage.

Environmental stewardship is a key priority for the resort, which employs a science-based approach to minimize its environmental footprint. Initiatives such as the Hydroponic Rooftop Garden, comprehensive waste management programs, sustainable weddings, and the use of electric vehicles demonstrate this commitment. The resort has also partnered with Eco-Tourism Bali to launch a mangrove planting program, starting with 1,000 seeds, to further emphasize its dedication to climate neutrality.

Vincent Guironnet, General Manager of The Apurva Kempinski Bali, expressed pride in the resort's pioneering role in sustainable hospitality. "It is truly an honor for us to be the first hotel in Indonesia to receive the prestigious GSTC certification," he said. "This recognition reaffirms our commitment to providing unparalleled luxury experiences while leading the charge in sustainable tourism practices. We remain dedicated to creating impactful change and shaping a more sustainable future for generations to come."

Standing atop the majestic cliffs of Nusa Dua with breathtaking views of the Indian Ocean, The Apurva Kempinski Bali offers the epitome of beachfront luxury. The resort features 475 iconic rooms, suites, and villas, with 60% boasting private plunge pools. Guests can enjoy a unique culinary journey, indigenous spa treatments, spacious meeting rooms, and alluring chapels, making The Apurva Kempinski Bali a spectacular stage for curated experiences.

As Indonesia's first GSTC-certified hotel, The Apurva Kempinski Bali is not only setting a new benchmark for luxury hospitality but also leading the way in sustainable tourism. This achievement is a testament to the resort's comprehensive and ongoing commitment to sustainability, benefiting the environment, local communities, and cultural heritage while delivering exceptional guest experiences.