The Burger Company Unveils India’s First AI-Powered Human for a Futuristic QSR Experience

The Burger Company Unveils India’s First AI-Powered Human for a Futuristic QSR Experience

By Nishang Narayan

Published on August 10, 2024

In a groundbreaking move, The Burger Company, one of India's fastest-growing modern Quick Service Restaurant (QSR) brands, has introduced a new dimension to dining with the launch of "Isha – The AI-Powered Assistant." As India's first QSR brand to integrate such cutting-edge technology, The Burger Company is setting new standards in convenience and customer service.

A New Era of Dining:

The introduction of Isha marks a revolutionary step in the dining experience. Unlike any other, this AI-driven human avatar is meticulously designed to look, talk, and behave like a real human, offering an interactive and engaging service that goes beyond the norm. Isha is equipped with advanced capabilities that allow her to see, hear, and understand customer needs, providing personalized assistance with a truly human touch.

Pioneering Innovation:

Founded by Neelam Singh, The Burger Company has consistently been at the forefront of product innovation. From launching burgers inspired by local Indian dishes like Makhani Gravy, Tandoori Paneer, and Chicken 65, to using trendy serveware for coolers and milkshakes, the brand has always pushed boundaries. Now, with the incorporation of AI interactive technology, The Burger Company is once again raising the bar to enhance the customer experience.

Key Features of Isha – AI Human at The Burger Company:

  • Interactive Service: Isha engages with customers in real-time, offering recommendations, answering queries, and ensuring a smooth and personalized service experience.

  • Enhanced Convenience: With her ability to understand and respond to customer needs, Isha streamlines the ordering process, reducing wait times and enhancing overall efficiency.

  • Seamless Integration: Isha is seamlessly integrated into the restaurant environment, maintaining a high level of interaction while blending naturally with the dining experience.

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Expanding Across Tiers:

Neelam Singh is thrilled to announce the expansion of this advanced AI technology across Tier 2, Tier 3, and Tier 4 TBC outlets. “Our aim is to stay ahead of the curve and stay relevant to the young generation by bringing the latest technological advancements to a wider audience, ensuring that innovation is accessible to all our customers,” Singh remarked.

Beyond Burgers:

At The Burger Company, customers can enjoy exceptional value starting at just Rs 49, with a diverse menu that extends beyond burgers. The offerings include Pasta, Pizza, Fried Chicken, Rice Bowls, and a range of appetizers, along with made-to-order beverages such as shakes. The showstopper beverage, "The Injector," adds a unique touch, differentiating the brand in the market.

A Unique Dining Experience:

The Burger Company provides a unique mix of dining experiences that combine the convenience of quick service with the ambiance of casual dining. Signature amenities such as PlayStation, Foosball, and other entertainment options further enhance the customer experience.

With this unique blend of high-quality food and engaging customer service, The Burger Company is positioned as a versatile partner in the food service industry, ready to meet the diverse needs of its customers.


Transforming Hospitality: The Impact of Sustainability on Hotel Operations

Transforming Hospitality: The Impact of Sustainability on Hotel Operations

By Manu Vardhan Kannan

Published on September 12, 2025

Picture a busy day in your hotel. Guests are checking in, the front desk is juggling calls, invoices are stacking up, menus need updating, and someone just asked about your eco-friendly practices. Teams are working hard, yet the pressure never seems to ease. As hoteliers, we know this scene well  and we also know it’s not just about keeping things running, but about creating a future where our operations are smarter, greener, and more guest-focused.

Challenges on the Path to Sustainability

Sustainability is no longer a choice; it’s a mandate, and the time has come. Guests expect it, regulators demand it, and costs make it unavoidable. Running paper-heavy processes, relying on outdated servers, or handling manual stock tracking is more than inconvenient, it holds back growth, impacts profitability, and puts your brand at odds with today’s expectations.

How Technology Supports Sustainability

This is where technology steps in, not as a replacement for hospitality, but as an enabler of it. Cloud-based platforms can eliminate the clutter of paper with digital check-ins and e-receipts, reduce waste with smarter inventory systems, and allow managers to monitor performance in real time, even when away from the property. For staff, this means less firefighting and more time to work together, creating an inclusive culture where every department is connected and updated instantly. For leadership, it means running operations that are leaner, faster, and aligned with the values guests expect from modern hospitality.

But let’s be clear: the goal is not technology for technology’s sake. The goal is to elevate guest experience, ensure seamless operations, and maximize revenue. Whether it’s a boutique hotel making its mark, an aspiring hotel group looking to expand, or a well-established chain managing multiple properties, the right digital foundation can be the difference between keeping up and leading the way.

This is where InnKey comes in. More than just a “cloud PMS,” InnKey unifies hotel operations on a single, enterprise-grade platform,  reservations, F&B, finance, procurement, and guest engagement, all connected and accessible anywhere. It’s proven at scale with leading hotel chains, yet agile enough for independent properties. Built with a mobile-first approach, InnKey empowers teams to work on tablets and smartphones, freeing hotels from printers, static terminals, and even the traditional front desk. Imagine a hotel where guests glide through check-in without queues, where no phones ring, yet every department stays informed in real time, and where operations feel invisible, but flawless.

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And here is what sets InnKey apart: while many solutions promise the cloud, InnKey delivers security, scalability, and clarity. With the highest standards of data protection, open APIs for seamless integrations, and robust architecture, it gives hoteliers the confidence that their business is not just digitized, but future proofed. The hospitality industry doesn’t need to digitize the past. It needs to reinvent the future. The urgency is real, the opportunity is here, and the path is clear. It’s time to rethink hospitality and create sustainable hotels that truly last.

Ready to take the first step? Schedule a conversation with an InnKey expert today  and let’s design the roadmap to make your hotel sustainable, mobile-first, and guest-ready for tomorrow. The future isn’t waiting, and neither should you.

For more info, mail us at: sales@innkeypms.net


Eden Homestay Launches Online Portal for Faster and Simpler Bookings

Eden Homestay Launches Online Portal for Faster and Simpler Bookings

By Hariharan U

Published on September 10, 2025

Eden Homestay has unveiled its new online booking website- https://edenhomestay.co  designed to make planning stays in Hyderabad faster, simpler, and more convenient for domestic and international guests alike.

The upgraded portal features a modern interface, seamless mobile compatibility, and faster loading speeds, enabling users to browse photos, check real-time availability, read detailed room descriptions, and confirm bookings with ease.

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The new portal comes with a host of guest-friendly upgrades, including multi-currency and multi-language support for international travellers, transparent pricing for both Indian and global users, a redeemable reward points system, and the option to purchase and use gift cards. It also allows property owners to list their stays, helping promote tourism, while authentic guest reviews assist travellers in making the right choice. To ensure safety and ease, the platform is backed by secure 256-bit encryption for payments, along with a refreshed photo gallery, detailed room descriptions, and Google Maps integration for quick navigation.

A spokesperson for Eden Homestay shared, “We wanted the booking process to feel as comfortable and effortless as the stay itself. This upgrade is part of our commitment to offering ease, warmth, and quality to every guest.”

Key highlights of the website also include a new photo gallery, clear room descriptions, and Google Maps integration for quick navigation.

Established in Hyderabad, Eden Homestay has earned a reputation for its cozy atmosphere, clean rooms, and family-friendly hospitality. Catering to families, students, corporates, and solo travellers, the property combines affordability with comfort. With this digital upgrade, Eden Homestay aims to further boost both domestic and international tourism in Hyderabad.

Book your next stay today at https://edenhomestay.co/.


Spalba Signs 150 Hotels in H1 2025 as Digital Venue Demand Surges

Spalba Signs 150 Hotels in H1 2025 as Digital Venue Demand Surges

By Manu Vardhan Kannan

Published on September 10, 2025

Spalba, the SaaS-enabled B2B venue marketplace, has signed more than 150 hotels in the first half of 2025, underlining the growing adoption of digital platforms in the MICE (meetings, incentives, conferences, and exhibitions) segment.

Nearly 40% of these signings came from contract renewals with existing partners, reflecting a healthy renewal rate of over 79%. Key renewals included properties such as The Oberoi New Delhi, Pullman Aerocity, Alila Diwa Goa, Leela Bhartiya City Bengaluru, and Heritage Village Manesar.

At the same time, Spalba has added new hotels across India and South Asia. These include prominent names such as Hilton Kathmandu, Leela Gandhinagar, Grand Hyatt Gurgaon, Grand Hyatt Mumbai, Fairmont Mumbai, and Aurika Udaipur.

The platform also reported a 300% increase in query volumes during the January–June period, crossing 1,500 compared to the same period last year. Most of these queries came from corporate buyers and planners looking to evaluate venues digitally before confirming bookings.

“Renewals from marquee hotels are the strongest signal that the platform is helping properties drive measurable event-led revenue,” said Naveen Gupta, Founder of Spalba. “Eliminating paperwork and reducing the need for repeated site visits have been major factors in increasing adoption.”

Alongside large hotel chains, boutique and independent properties are also joining Spalba. Recent sign-ups include Signature Club Resort, The Corinthians Resort, Cherish Ballroom Vasant Kunj, Neo Convention Hyderabad, Caravela Beach Resort Goa, The Club Mumbai, and India Expo Mart Ltd. Industry observers view this trend as smaller players turning to technology to compete with bigger brands for MICE business.

Spalba positions itself as a digital infrastructure layer for the hospitality sector. Its platform allows hotels to display real-time venue layouts, streamline RFP processes, and connect directly with corporate buyers. With MICE revenue becoming a central part of hotel growth, particularly in urban and resort markets, technology-led solutions are fast becoming essential.

Looking ahead, Spalba is preparing to expand into Southeast Asia, targeting markets like Singapore, Thailand, and Indonesia where demand for digitised venue intelligence and planning tools is on the rise.

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