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By Nithyakala Neelakandan
Published on September 27, 2024
World Tourism Day 2024 celebrates the theme “Tourism and Peace,” highlighting tourism's role in fostering global harmony and understanding. In India, where tourism plays a significant role in economic growth, the government has implemented various measures to promote the sector while enhancing cultural and social connections.
India’s Ministry of Tourism has introduced several policies to promote tourism under the banner of “Dekho Apna Desh” to encourage domestic travel. The government also launched the Swadesh Darshan Scheme, focusing on developing theme-based circuits such as eco-tourism, heritage, and spiritual tourism across the country. In 2024, the National Tourism Policy aims to boost infrastructure, create job opportunities, and promote sustainable tourism while maintaining India’s rich cultural diversity.
In addition, the PRASHAD Scheme (Pilgrimage Rejuvenation And Spiritual Augmentation Drive) focuses on developing and rejuvenating pilgrimage destinations. The Incredible India 2.0 Campaign continues to enhance India's global image as a premier travel destination. These measures align with the theme of “Tourism and Peace,” using tourism to bridge cultural gaps, promote mutual understanding, and foster national integration.
Several tourist places in India receive special support from the government for their development and promotion. Key regions such as Varanasi, Amritsar, Kedarnath, and Ajanta & Ellora Caves have been given focused attention under the Swadesh Darshan and PRASHAD schemes. These sites are not only of historical significance but also hold cultural importance, drawing thousands of visitors each year.
In 2024, Uttar Pradesh, Rajasthan, and Goa witnessed some of the highest footfalls, driven by religious tourism, cultural festivals, and beach vacations. Religious sites like Varanasi, Tirupati, and Amritsar saw a surge in visitors, reflecting India’s rich spiritual heritage, while Kerala and Meghalaya emerged as popular destinations for eco-tourism and wellness tourism.
What to see?
For those seeking the best monsoon experiences in 2024, India offers a variety of destinations that come alive with lush greenery, cascading waterfalls, and serene landscapes. Kerala’s backwaters, Meghalaya’s living root bridges, and Goa’s Dudhsagar Falls remain top choices for monsoon travelers. However, for those looking to explore off-beat and lesser-known locations, Tirthan Valley in Himachal Pradesh and Ziro Valley in Arunachal Pradesh offer tranquil escapes surrounded by untouched nature. Coorg in Karnataka and Munnar in Kerala are perfect for misty hill station retreats, while the Valley of Flowers in Uttarakhand, with its blooming alpine meadows, presents a unique monsoon adventure.
Other underexplored gems like Lonar Lake in Maharashtra, formed by a meteor impact, and Chikmagalur in Karnataka, known for its coffee plantations, are also gaining popularity among those who wish to experience India’s natural beauty away from the usual tourist spots. These offbeat destinations provide a peaceful connection to nature, ideal for those seeking solitude amidst scenic landscapes.
As India celebrates World Tourism Day 2024, travelers are encouraged to explore both famous and hidden gems, enriching their experiences while contributing to sustainable and peaceful tourism that benefits local communities. Let’s use tourism to build bridges of understanding and foster peace across cultures.
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By Author
Published on March 10, 2025
CGH Earth Saha has launched its ninth villa, Coorg Wild Walk, adjacent to Nagarhole National Park in Karnataka. Nestled within a lush coffee estate near Kutta’s Nanachi Gate, this secluded four-bedroom villa offers travelers an intimate and immersive experience in one of India’s most pristine wildlife reserves, home to tigers, leopards, elephants, and a thriving bird population.
Designed as a peaceful retreat, the villa blends seamlessly with its natural surroundings. Expansive picture windows frame uninterrupted views of the coffee plantation and forest, while the semi-open lounge and dining areas allow guests to stay connected to nature. Infused with Kodava craftsmanship, the interiors add a touch of local charm to the space. Guests can book individual rooms or reserve the entire villa for a private escape.
The experience at Coorg Wild Walk extends beyond the villa. Guided nature walks, birdwatching excursions, and safaris in Nagarhole offer thrilling encounters with wildlife. The on-site culinary offerings celebrate the flavors of Kodagu and Karnataka, with locally sourced ingredients shaping an authentic dining experience.
"We are thrilled to welcome guests to Coorg Wild Walk. Nestled within a coffee plantation and just minutes from the Nanachi Gate of Nagarhole National Park, this retreat offers an unmatched connection with nature. Whether it's waking up to bird calls, sipping estate-grown coffee on the verandah, or embarking on curated wildlife experiences, the thrill of the forest is ever-present," said George Joseph, Vice President, Operations – CGH Earth.
With a strong focus on sustainability and cultural authenticity, CGH Earth Saha continues its legacy of crafting meaningful travel experiences. Coorg Wild Walk promises a unique blend of adventure and serenity, making it an ideal getaway for wildlife lovers and nature enthusiasts.
More details at CGH Earth Saha
Ahmedabad is set to host the much-anticipated India International Travel Mart (IITM) from March 7-9, 2025, at the YMCA International Centre. As one of India’s premier travel and tourism exhibitions, IITM continues to be a key platform connecting industry professionals, destinations, and travel brands from across the globe.
Celebrating its 25th anniversary, IITM Ahmedabad showcases over 100 exhibitors from 15 Indian states, highlighting diverse tourism offerings, from cultural and adventure travel to wellness and luxury experiences. Tourism boards, hotels, airlines, and tour operators are actively engaging with buyers and travel enthusiasts, fostering collaborations and business opportunities.
This year's event features B2B networking sessions, exclusive travel offers, and a hosted buyer program for Gujarat-based travel agents. With Nepal Tourism as the Partner Country and Tourism Malaysia as the Feature Country, the exhibition provides an excellent opportunity to explore global and domestic travel trends.
Industry leaders emphasized the significance of IITM in shaping the future of travel. Rohit Hangal, Director of Sphere TravelMedia, highlighted the exhibition’s role in innovation and partnership building, while Sanjay Hakhu underscored India's growing outbound travel market and its impact on the industry.
As the travel sector continues its strong recovery, IITM Ahmedabad stands as a crucial meeting point for stakeholders, offering unparalleled networking and business prospects. The upcoming editions of IITM will continue to connect travel professionals across India, further strengthening the tourism industry.
By Nishang Narayan
Published on March 2, 2025
This Women’s Day, take a well-deserved break and immerse yourself in unparalleled luxury with an ELIVAAS retreat. Whether you’re looking for a solo escape, a fun-filled girls’ trip, or a cherished mother-daughter getaway, ELIVAAS' exclusive private villas promise the perfect balance of relaxation, indulgence, and world-class hospitality.
With handpicked destinations across North Goa, Udaipur, Nainital, Shimla, and Alibaug, each retreat offers a seamless blend of comfort, exclusivity, and breathtaking landscapes.
Unmatched LuxuryThoughtfully designed villas that offer the ultimate comfort and exclusivity.
Tailored ExperiencesFrom wellness retreats to adventure-filled escapes, every stay is curated to match your preferences.
Breathtaking DestinationsRelax and rejuvenate in stunning locations, perfect for a special celebration.
North Goa – Experience opulent coastal luxury in a private villa.
Udaipur – Soak in the royal charm of Rajasthan with an indulgent stay.
Nainital – Rejuvenate in the serene embrace of nature.
Shimla – Unwind in the majestic Himalayan landscapes.
Alibaug – Escape to the tranquil shores of Alibaug.
This Women’s Day, honor yourself and the women who inspire you with a bespoke retreat that celebrates strength, elegance, and joy.
It’s time to indulge, relax, and celebrate—you deserve it.
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