Minimalist Hotels has announced the launch of its second property in Varanasi, set to welcome guests in March 2025. Located in DIG Colony, just 2 km from the existing Minimalist Hotel, the new 25-key property aims to meet the growing demand for premium accommodations in the city, driven by both domestic and international travelers.

Speaking on the expansion, Gautam Munjal, founder of Minimalist Hotels, shared, “We recognised the pressing need for more rooms in Varanasi, especially with the growing number of visitors being attracted to experience the rich culture of the city. Our new property not only addresses the upsurge in demand but also solidifies our position as an upcoming hospitality brand in the region.”

Strategically positioned close to Varanasi's iconic attractions, the new Minimalist Hotel combines modern infrastructure with minimalist design, offering guests a tranquil and functional retreat. The property features 25 elegantly designed rooms and an on-site casual dining restaurant and pizzeria with a seating capacity of 50. Guests can look forward to curated dining experiences and personalized services that align with the brand’s ethos of understated luxury.

The decision to open a second hotel reflects Minimalist Hotels’ commitment to expanding its presence in key markets. With the city preparing for landmark events like the Kumbh Mela, this property is poised to cater to the anticipated surge in demand for high-quality stays.

“The signing comes at a pivotal time as Varanasi prepares for the Kumbh Mela every year, a landmark event that draws countless pilgrims and travelers to the city every year. We are opening the doors to our new property ahead of this occasion, positioning ourselves to accommodate the increased demand for high-quality stays,” Munjal added.

Minimalist Hotels’ new venture aims to redefine hospitality in Varanasi, offering a seamless blend of comfort, style, and convenience. As the brand continues to grow, this addition will play a crucial role in enhancing its footprint and setting new benchmarks in the industry.