Minor Hotels Targets Major Expansion in India with 50 New Properties

Minor Hotels Targets Major Expansion in India with 50 New Properties

By Nishang Narayan

Published on May 6, 2024

Minor Hotels, a global hospitality player with a portfolio exceeding 540 properties in 56 countries, has announced a significant expansion plan in India. The group aims to open 50 new properties over the next ten years, marking a major boost in its operations within the dynamic Indian market.

The expansion strategy will focus on the upper-upscale and luxury segments, capitalizing on the strong brand recognition of Anantara, Avani, and NH Collection. Anantara Hotels & Resorts will emphasize Ayurvedic wellness retreats, wilderness lodges, and historical palaces, tapping into India’s rich cultural and natural heritage. Meanwhile, Avani Hotels & Resorts is set to target the lifestyle hotel sector, and NH Collection Hotels & Resorts will look for upper-upscale conversion opportunities.

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The plan also includes strengthening the presence of NH Hotels & Resorts in rapidly developing tier-two cities and strategic locations such as airports. Minor Hotels’ approach is to foster destination creation, a strategy that has been foundational over its 46-year history.

Amir Golbarg, SVP for Middle East, Africa, and India at Minor Hotels, expressed optimism about the Indian market: “We have seen overwhelming owner interest in India and are proceeding with a partnerships-over-properties approach. This strategy ensures we form meaningful alliances with partners who share our values and vision, allowing us to adapt our global standards to local market characteristics effectively.”

The expansion drive is further supported by the upcoming launch of the Anantara Jaipur Hotel, slated to open later in 2024. This marks the debut of Minor Hotels' flagship luxury brand in India, adding a significant milestone to its growing portfolio.

To bolster its commitment to the Indian market, Minor Hotels has recently established a new office in Bengaluru. This strategic move is led by Vijay Krishnan, newly appointed Vice President of Operations for India, who will oversee the expanding on-ground team.

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Dillip Rajakarier, CEO of Minor Hotels and Group CEO of Minor International, emphasized the group's commitment: “With substantial investments already made to establish our operations, we are poised to significantly impact India’s tourism industry. Our experience managing world-class hotels in emerging destinations positions us well to capitalize on India’s growing domestic and international travel sectors.”

As part of its global strategy, Minor Hotels plans to add over 200 hotels globally in the next three years, with India playing a crucial role in this ambitious expansion. The group’s strong performance in the Indian market is backed by robust growth figures from Indian travelers and the success of GHA DISCOVERY, indicating a bright future for Minor Hotels in India.


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